Senior Digital Buyer

1 month ago

Phoenix, United States The Colibri Collective Full time

SENIOR PROGRAMMATIC DIGITAL BUYER|

The Colibri Collective is looking for a dynamic digital buyer who can take our award-winning team to the next level. The ideal candidate is a strategic leader who will create, plan, and integrate their vision to elevate the creative endeavors and department.

The Colibri Collective is the first Latina-owned digital marketing firm in Phoenix, Arizona, and has been named one of the Best Places to Work by Phoenix Business Journal. We are an award-winning full-service marketing agency providing a collective of talent with experience and expertise in all things marketing. By serving a wide range of clients varying from the Political, Educational, and Non-Profit sectors. Our focus is to deliver elevated strategies that ignite emotion and most importantly, results.

Our partnerships with clients are the cornerstone of our success. We specialize in marketing for progressive causes and ideals that build a better world. Currently, our portfolio includes K-12 and higher education institutions; Latinx, BIPOC, and other special interest groups; independent expenditures from across the country; human rights advocacy organizations; healthcare services and educators; and nonprofits.

As the Senior Digital Buyer for Political, Educational, and Non-Profit clients, you'll play a pivotal role in crafting and executing digital campaigns, ensuring they align with client objectives and resonate culturally within the community. Your strategic insight and analytical skills drive strategic recommendations to the leadership team, while your active engagement with the business fosters a continuous flow of ideas and insights that benefit our clients.


RESPONSIBILITIES|

  • Plan, create, and execute digital campaigns across various channels, ensuring alignment with client KPIs. Utilize expertise in digital marketing and analytics to optimize strategies across social media, programmatic, Google PPC, Google Ad Words, email marketing, and direct site buys.
  • Collaborate with cross-functional teams that support business needs, including Marketing, Graphic Design, and Communications to ensure processes are in place for flawless execution.
  • Identify industry trends and develop innovative marketing and merchandising initiatives to support growth.
  • Measure, track, and optimize the performance of the campaign daily.
  • Produce accurate daily, weekly, and monthly reporting by channel and client.
  • Develop, improve, and maintain positive relationships with digital media partners, acting in accordance with The Colibri Collectives principles.
  • Manage a comprehensive set of tasks associated with campaign management including, but not limited to, page permissions, campaign creation, pacing/reporting, and general troubleshooting.
  • Manage and monitor budgets for each campaign and provide reconciliation on a monthly basis or at the end of each campaign.
  • Manage PPC on search platforms and social media channels with precision in targeting.
  • Analyze performance, offer strategic insights for testing, and enhance overall effectiveness.
  • Configure campaigns with accurate tracking and implement brand safety measures.
  • Build & maintain relationships and make informed decisions.

 

QUALIFICATIONS|

  • Bachelor's degree in marketing, business administration, or related field
  • 4-6 years of experience in digital marketing and buying.
  • Strong knowledge of digital marketing principles and analytics.
  • Proficiency in programmatic.
  • Analytical skills for data-driven decision-making.
  • Adjust strategies based on performance metrics and feedback.
  • Excellent communication and negotiation abilities.
  • Ability to strategize and align communication strategies with overall organizational goals.
  • Project management skills for multitasking and meeting deadlines.
  • Familiarity with digital advertising platforms and procurement software.
  • Proficiency in leveraging digital and social media platforms for communication purposes.
  • Adaptability to evolving digital trends and technologies.
  • Leadership capabilities for mentoring and strategic initiatives.
  • Collaborate with other departments and leaders within the organization.
  • Ability to navigate complex organizational dynamics.


BENEFITS|

  • 14 paid holidays
  • Health, dental, and vision insurance
  • 401K with employer matching 
  • Profit sharing
  • Joining a collaborative, upbeat team


SCHEDULE|

Monday to Friday.

Must be able to work on-site at the Phoenix location. Remote work is not available for this position.

Please submit your 3 references or questions to hr@thecolibricollective.com


At The Colibri Collective, we value a diverse, inclusive workforce and we provide equal employment opportunities for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you are unable to submit your application because of a disability, we will reasonably accommodate qualified individuals with disabilities to the extent required by applicable law.

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