Website Migration Specialist
3 days ago
Pay rate: $85 - 95/hr (full-time role 40 hours/week)
Location: Atlanta GA 30354
Duration: 3-month contract with possible extension
Schedule: 8:00 am - 5:00 pm including a one-hour non-paid lunch break
Status: Exempt from OT
* In office 2-3 days per week
Position overview
Come join a team of change agents to drive the continuous transformation of our digital ecosystem. We are looking for a detail-oriented and creative Website Migration Specialist / Content Administrator to work with our in-house Center Website team to drive the innovation and growth of our dealer website platform that offers a seamless, integrated, high-quality, and visually appealing experience for customers visiting our dealers’ websites.
This role will focus primarily on localizing the Websites platform and ensuring a successful roll-out to the US dealer network. In this role, you will be at the forefront of shaping our dealers’ digital landscapes and crafting premium web experiences for our customers. You will play a vital part for a growing need of the business and will provide input on the future of our digital product portfolio. Get ready to transform digital ecosystem and shape our brand’s online presence
Roles & responsibilities
• Create, customize, edit, and format content within the Sitecore Content Management System (CMS) to ensure a consistent and engaging user experience across Center Websites.
• Attend knowledge transfer sessions and trainings to become an expert at understanding and using Sitecore to create, edit, and test new
Center Websites.
• Assist with the operational on-boarding of new dealers to the new website platform.
• Create unique Center Websites (including page layouts, content, imagery, and optimized for SEO) utilizing Sitecore's features and modules, marketing & design guidelines, templates, best practices, technical requirements, and editorial guidelines.
• Lead the content migration process from current dealer websites to the new Center Websites, ensuring accuracy, consistency, and adherence to guidelines and best practices.
• Assist in designing a smooth onboarding experience for dealers based on existing systems and dealer requirements.
• Conduct thorough reviews of migrated content to comply with Brand Standards.
• QA new Center Websites to identify and address any issues related to formatting, links, and overall presentation.
• Ability to promote the new website platform and manage expectations with dealers.
• Support live Center Websites and execute dealer requests for content updates / changes, including giving recommendations and input if applicable.
• Improve and enhance the Center Websites Master Template (with regards to, for example, layout, design and content) as the baseline to enable further streamlining of new website creation for dealers joining the platform.
• Create and maintain documentation for content management processes and guidelines, including creating continuous process improvement efforts based on learnings.
• Provide training and support to dealers or other content contributors on Sitecore best practices, content management processes, and tools.
• Provide new feature roll-out support to dealers, troubleshooting support, frequently asked questions documentation, documentation of dealer requirements and feedback etc.
• Assist in preparation for PI Planning alongside Product Manager to align features based on dealer requirements.
• Coordinate activities between the market and the global Content Team.
• Collaborate with dealers, internal teams, support teams, product teams, as well as product management.
Qualifications
Education:
• Bachelor’s degree in digital marketing, communications, web design or similar required
Experience (Job and Industry):
• 2 - 5 years of experience in the North American automotive industry, Digital Marketing industry, or related field
• 2 - 5 years of experience as a Content Administrator or similar role, with a focus on content management within Sitecore or similar CMS
• Knowledge of Search Engine Optimization (SEO)
• Experience in managing complex projects and/or marketing technology operations
• Previous experience in cross-functional teams and projects required, preferred with international teams
• Advanced experience with standard MS Office applications (Excel, Word, PowerPoint, etc.)
• Knowledge of dealership digital marketing processes in the automotive industry is helpful
• Experience in product management within the SAFe framework is a plus
Skills and Competencies:
• Knowledge of Sitecore platform
• Professional presence and assertiveness
• Exceptional attention to detail and commitment to delivering high-quality websites
• Ability to effectively work within a cross-functional team and adapt to changing requirements
• Ability to analyze complex problems, propose effective solutions, and troubleshoot issues efficiently
• Strong written and verbal communication skills with the ability to convey technical information in a clear and understandable manner
• Willingness to learn new technologies and tools as needed
• Proficiency with stakeholder management, including negotiation and collaboration skills
• Ability to prioritize and work under tight deadlines
• Strong team player with excellent interpersonal skills
• Independent and fast work style, high dedication and motivation
• Proficient working in a multi-cultural environment
• Ability to maintain confidentiality of sensitive information and assess how to manage the communication flow accordingly
Percentage of required travel: 5 – 10%
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