Marketing Content Manager
2 months ago
Are you a master storyteller with a knack for creating captivating content? Join our dynamic marketing team. You will be the visionary behind our brand’s voice, shaping narratives that resonate and inspire action. You will create a full range of marketing materials.
Compensation range: 85K to 100K
Other compensation: Performance bonus eligible
The actual salary offer to the successful candidate will be based on job-related education, training, licensure, certifications, related experience and other related factors.
What you will be doing:
- Participate in development of annual marketing plans and product/service launch plans to align activity and budget to goals
- Initiating and managing lead nurturing programs to accelerate prospect movement through the demand generation funnel
- Collaborate with product marketers, sales professionals, and industry experts to produce relevant content that meets the needs of key stakeholders; this includes hands-on writing as well as coordination of other resources
- Partner with a range of outside creatives – video editors and producers, writers, designers, and animators – throughout the creation and production process
- Work as part of a team to create and test new content and marketing communications vehicles.
- Track progress of marketing campaigns and report on results.
Requirements
- Bachelor's degree in marketing, communications or other related field or equivalent work experience.
- 5 Years of experience in producing marketing content, campaigns and sales support materials. Experience in STM Publishing, academic services/software a plus.
- Dual-minded Approach: Highly creative and process-driven, leveraging data for decision-making.
- Market Understanding: Ability to translate persona research into content ideas while collaborating with senior subject matter experts and partners.
- Demonstrated Content Development: Proficient in applying established frameworks throughout the content lifecycle, including planning/ideation/mapping expertise in developing content for multiple formats/channels
- Creative Execution: Skilled in generating ideas, gaining internal support, and managing projects, with a knack for addressing misunderstandings.
- Prior experience with project management software is a plus (programs such as Asana, Smartsheet, Jira, Basecamp)
- Multitasking & Relationships: Effective in balancing multiple tasks, meeting deadlines, and maintaining strong relationships across teams;
A pioneer in voluntary collective licensing, CCC is a leading information solutions provider to organizations around the world. CCC works to advance copyright, accelerate knowledge, and power innovation. CCC helps organizations harness the power of data, AI, and machine learning to drive strategic decision-making, grow their businesses, and gain competitive advantage.
CCC is more than a company, it’s a community. Our smart, talented, and compassionate team members make CCC a special place to work. We invest significantly in their development and well-being to give them the resources they need to grow.
CCC is committed to a diverse, inclusive, equitable, and vibrant ecosystem that cultivates opportunity for our team and attracts talented people. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates.
If you need accommodation for any part of the employment process because of disability, please let a member of our HR Department know the nature of your request.
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