Insights Coordinator

Found in: Appcast Linkedin GBL C2 - 2 weeks ago


Philadelphia, United States Finch Brands Full time

The Consumer Insights Coordinator position is responsible for supporting their team members with market research analysis and logistical support.


Consumer Insights Coordinators play a key role on their teams by assisting with data analysis/reporting, programming and managing online research activities, managing the logistics of qualitative research, and troubleshooting issues with respondents.


As a junior member of the team, this role gains exposure to a variety of real-world market research projects and approaches, expanding their market research knowledge and responsibilities over time.


Main Research Tasks:

  • Fielding and tracking research studies
  • Programming and QAing research instruments and deliverables
  • Performing quantitative and qualitative data analysis, data manipulation, response coding, charting with guidance of senior team members
  • Assisting with slide/report creation
  • Managing respondent and data quality
  • Moderating online research discussion boards
  • Researching and recommending fun (but informative) research studies to keep respondents engaged


Main Logistical Tasks:

  • Responding to and troubleshooting with research respondents via email
  • Tracking and projecting member engagement and reward/incentive costs
  • Recruiting/scheduling for online qualitative interviews/focus groups
  • Creating accounts and managing member data in our research platform


Required Experience and Skills:

  • 3-5 years of experience is required
  • Candidates will have recently received or be on the track toward a degree in Business/Management, Marketing/Branding/Advertising, Math/Statistics, or Sociology. Interest in market research, branding, innovation, and business is a must.
  • Proficiency in MS Word and MS Excel- including data manipulation, formulas, lookups, and formatting, and MS PowerPoint, including formatting and chart creation. Knowledge of SPSS, MarketSight, or other data analysis tools is not necessary, but is a plus.
  • Organization, initiative, and attention to detail are critical.


Candidate Attributes:


  • Be a driver, not a passenger: self-starter mentality with a strong bias for action
  • Find opportunity in the uncomfortable: a growth-oriented mindset and willingness to move beyond their current comfort zone to develop new skills
  • Care deeply about outcomes: A remarkable work ethic and superior attention to detail
  • Has each other’s backs: Collaborates effectively and has coworkers’ backs
  • Create positive energy: Advocates for their team and enhances a sense of comradery throughout work streams
  • Seeks & Shares Feedback: Is comfortable giving and receiving feedback to direct team and cross-function
  • An ability to learn new things quickly
  • A natural curiosity about brands and businesses with a focus on delivering results
  • Flexible and solution-oriented


Additional Details:

  • Full-Time position
  • Growth & Development Opportunities
  • Health Insurance including medical, dental and vision
  • Paid parental leave
  • 401(K) program with employer match
  • Employer-paid Life / AD&D, Long-term Disability, and EAP Coverage
  • Flexible work location and schedules
  • Unlimited Paid Time Off


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