Director of Data System Integration and Analytics
4 days ago
Bethel Woods Center for the Arts is a nonprofit 501(c)(3) cultural organization, located in Bethel, New York, at the National Register historic site of the 1969 Woodstock festival. We are committed to building upon our rich history of peace and music by providing extraordinary experiences and access to the arts. We envision a world made better through the power of music and the arts.
Job Summary
After several years of growth in visitation and program offerings, Bethel Woods is poised to be better utilize and de-silo its information in a transformative way. The Director of Data System Integration & Analytics role will require curiosity, creativity, critical thinking, and data storytelling skills - coupled with an ability to query and manipulate data from various systems. Strong candidates will be highly competent in data systems management and visualization but also understand workflows and operations.
Despite the technical nature of this position, this role shall be a member of the senior leadership team which will advise on growth strategies, culture, organizational improvements, and mission impact. Initially, this position will have no direct reports; however, this role will be forming and leading a data-focused working group that could ultimately expand with proven results. While the position primarily reports to the Chief Executive Officer, the role will work closely with the Director of Impact to gather and report on the programmatic outcomes to our board, donors, grantors, and community.
Key Roles and Responsibilities
- Responsible for the aggregation and warehousing of data to ensure alignment with the mission, vision, and other objectives of the Center. The Director will build and integrate systems, used for business intelligence and impact analytic tools for utilization throughout the organization by various users.
- Leads the development of a measurement framework in alignment with the organizational Theory of Change, by helping define, interpret, and report on organizational and departmental Strategic KPIs and OKRs. This role drives initiatives in partnership with key directors and staff, meet or exceed performance expectations, and key metrics.
- Support the ability of the organization to collect, organize, and report against key metrics, driving initiatives.
- Review and suggest improvements to the digital user experiences by guests, customers, and donors, supporting changes that reduce user friction wherever possible.
- Optimize revenue growth by collaborating with the marketing and development teams to meet goals by leveraging our data.
- Monitor and report on the use, engagement, and reach of social media, web, and other digital platforms, in an effort to demonstrate growth in our audiences and revenue.
- Ensure systems are operating effectively and guest/customer service is being delivered in a swift, efficient, and effective manner.
- Support department leaders in marking data-driven decisions and assessing the commercial value and risks of opportunities.
- Stay informed and keep up with the latest industry trends and best practices, including compliance with relevant. government agencies regarding storage, waivers, and registration documentation.
- Other duties determined to be necessary as assigned by the CEO.
Required Qualifications of the Director Analytics
Education: Bachelor's degree (Masters preferred) in Data Science, Computer Science, Information Technology, Economics, Statistics, Information Systems, Applied Math, Business Administration, or any other related field. An equivalent of the same in working experience is also acceptable for the position
Experience: A candidate for this position will have 7-10 years of working experience in a data analytics or data warehousing department, preferably working as a Head of Analytics. The candidate will also have successful experience with data analytic projects, demonstrating experience in business process analysis, data architecture design and development, and the implementation of workflow-enabled solutions. A suitable candidate will also have experience working in market/business intelligence systems.
Communication Skills: The Director of Analytics must have excellent communication skills in both verbal and written form, needing to clearly communicate instructions and sensitive information to staff members down the line to effectively execute their duties.
Computer Skills/MS Office/Software: The Director of Analytics must also have excellent computer skills and be highly proficient in the use of MS Office, which will be necessary in the creation of visually and verbally engaging reports and presentations, for departmental heads/management, board members, and other key stakeholders. The Director of Analytics must also be skilled in SQL server reporting services, analysis services, and any other data visualization tools. Primary software systems currently in use include Ticketmaster/Archtics (Sybase), Ticketmaster One (Snowflake), Raiser's Edge (SQL), Campspot (MySQL), Zendesk (MySQL), Clover (Android OS), Square (Proprietary).
Analytical Skills: The Director of Analytics must also be passionate and highly skilled in research and data analytics. A candidate for this position must, therefore, be skilled in transforming data and affecting business processes in order to support data governance and integrity. The candidate will also be highly knowledgeable in the use of emerging open-source tools while conducting analyses on large and unstructured data-sets. Additionally, the candidate should have technical experience with enterprise data warehouse solutions, statistical analysis tools, database systems, and data visualization applications. They will additionally have a deep understanding of A/B testing and be highly knowledgeable in key metric identification for driving and maintaining healthy business performance.
Interpersonal Skills: A candidate for this position must also have certain personal attributes that make them more suited for the position. The candidate must be detail-oriented, be comfortable working in a collaborative setting, be comfortable working with senior members of the team and board members. They should require minimal supervision, be proactive, be a creative strategic, and independent thinker, have superior problem-solving skills, have an ability to work on multiple projects and meet tight deadlines, have a positive can-do attitude, and demonstrate calmness and composure in times of uncertainty and stress.
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