Sr. Manager, Channel Strategy
3 weeks ago
Our client, a global ticket sales and distribution company, is actively looking for a Sr. Manager, Channel Strategy & Operations to join their Global Enterprise Marketing team This role is 100% remote but candidates must be able to work EST hours.
***This is a 7 month initial contract with the opportunity to extend***
This role will be responsible for overseeing the rollout of the company's global enterprise websites, participating in the launch of a global email solution, and implementing reporting infrastructure. The role will require a blend of strategic thinking, operational excellence, and the ability to collaborate across several departments to drive successful outcomes
Responsibilities
- Oversee the ongoing rollout of new global enterprise websites and monitor their performance across several markets
- Particiapte in the rollout of a global email solution and process/resource development
- Consult on the development of reporting infrastructure, and analyze on a recurring basis to inform content strategy and track towards OKR's
- Manage and optimize enterprise channels to maximize each channel' performance
- Manage MarTech tools and platforms to support various marketing activities and automations
- Ideate and experiment with various marketing tactics, including A/B testing and lead-gen campaigns
- Oversee the maintenance of asset fidelity within a centralized repository
- Develop resources, templates, and guides, to better scale global activations across local markets
Required Skills & Experience
- 5-7 years of B2B Marketing experience, preferably in technology
- Proven experience in global channel strategy development and execution
- Proficiency in Powerpoint, G-Suite, Wordpress, and Google Analytics
- Demonstrated success in marketing operations and process optimization
- Strong understanding of marketing technologies and their application to enhance operational efficiency
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