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![DP Talent Solutions](https://media.trabajo.org/img/noimg.jpg)
Marketing Director
1 month ago
DP Talent Solutions is hiring a Marketing Director for a rapidly growing MedSpa practice located in the Mason area. This is a full-time permanent & salaried position.
Job Summary:
The Marketing Director will run the daily marketing functions with a specific focus on new business development, community relations/outreach and social media/web presence. This includes building out brand awareness and brand strategy for the company through a variety of different channels and campaigns.
Duties/Responsibilities:
New Business Development/Community Relations:
- Building book of business with new clients and the media to support it
- Grass roots style community relations to target new clients
- Businesses for wellness programs
- Immerse in community, organizations, networking to build client base
- Targeted, personalized ads to people to attract them, going to events
- Create flyers, marketing materials, graphics, cards, etc
Social Media/Web Presence:
- Social media, ads, promos, content. Create content, actively manage the social media sites and create/post ads.
- Develop media buying strategies
- Track, analyze, manage all campaigns for target audience
- Manage company’s website and web presence
- Social media advertising
- SEO
Key Metrics:
- Net new client rate
- Return on Ad Spend (RoAS)
- Cost-Per- Lead (CPL)
Required Experience & Skills:
- Experience with grass roots style business development and community relations/outreach
- Savvy with social media platforms (LinkedIn, Instagram, Facebook, etc.)
- Experience with creating social media content such as ads/posts
- Experience handling targeted marketing campaigns
- Experience building out brand awareness and company website
- Experience handling event marketing
- Experience with SEO is a plus
- Needs to be a self-starter & entrepreneurial
Compensation: $100K salary + bonus (up to 20%) and benefits package