Content Associate, Entertainment

1 month ago

New York, United States Betches Media Full time

Job Title: Content Associate, Entertainment & Comedy

Position: Full-time, permanent, salary + bonus & benefits

Location: NYC office // hybrid

Experience Desired: 1-2 years in social media management & content creation

Description:

Are you scared to tell the nail tech you hate your manicure? Are you currently on your third iced coffee before 11 a.m.? Have you been watching the new Sabrina Carpenter video on repeat for the last week? Did you know Big is moving to Paris? If you answered “yes” to any of these questions, you may be entitled to financial compensation… we mean, you could be Betches’ next Content Associate


Betches Media is seeking a hilarious, creative social media expert to create content for the Betches main Instagram account. We’re looking for someone who lives and breathes entertainment and is fluent in both viral and niche pop culture references. The ideal candidate is a huge Betches fan, a creative thinker, and, above all, funny as fuck.


This role reports to the Content Manager of our main Betches account and will work cross-functionally with multiple departments, including video, web, branded, podcasts, marketing, and affiliate, as well as the Director of Entertainment and VP of Editorial. You should have demonstrated strong, clean writing skills, be extremely organized, thrive in a fast-paced environment, and be comfortable on camera.


If interested, candidates should have receipts, proof, timelines, and screenshots of all relevant work experience. In other words, we want to see examples of your funniest, most viral memes and tweets (personal and/or work examples are accepted).


Role & Responsibilities:

  • Assist managing the day-to-day content and operations for the main Betches Instagram account
  • Craft original content, catered to various social media platforms (Instagram, Threads, TikTok, Reels, etc) that is funny, relatable, valuable and aligns with the Betches brand identity
  • Work closely with the data analytics teams to assess account performance, optimize content reach and engagement, and ensure the brand meets audience growth and revenue KPIs
  • Oversee community management and foster a highly engaged audience by consistently delivering high-quality and unique content
  • Conceptualize and execute entertaining, innovative, repeatable social franchises for the Instagram Feed and Stories
  • Craft witty, hilarious, and relatable copy for social media posts across platforms, ensuring it seamlessly reflects Betches’ distinctive voice and tone
  • Collaborate frequently and efficiently with other areas of the business, including marketing, web, video, podcasts, branded, and affiliate teams
  • Identify emerging, soon-to-be-viral trends on Instagram and TikTok and seize relevant opportunities for social coverage accordingly
  • Appear on camera as a representative of the Betches brand for reels, TikTok, and other video content
  • Develop and nurture relationships with content creators for collaboration opportunities


Qualifications:

  • 1-2 years of social media strategy, design, and storytelling experience
  • Strong knowledge of affiliate marketing and social affiliate strategies
  • Proven track record in producing engaging video and static content for social media
  • A demonstrated ability to write engaging, funny, and clean social media copy in line with the Betches voice
  • Knowledge of, passion for, and experience with established and emerging social media platforms
  • The agility and flexibility to work in a small, fast-moving team and a growing business
  • Exceptional organizational skills with the ability to juggle multiple tasks and meet tight deadlines
  • Familiarity with and strong enthusiasm for entire Betches Media brand
  • Quick, witty creative mindset with a knack for ideation and thoughtful experimentation
  • Relevant experience with developing and executing strategy for live coverage events (i.e. Met Gala, Oscars, Super Bowl), including availability for breaking news and live coverage opportunities that may occur outside of typical business hours
  • Proficient in Adobe Illustrator, Photoshop, Canva or After Effects
  • Experience working with e-commerce and creating branded content is a plus


Compensation:

The expected annual base salary for this role is $60-65K. Final offers for this role will be made within the parameters of the salary range provided. Years of experience, skills, and other factors such as location are considered when determining the salary offered. Total compensation and offer package will include the following perks below.


Our Perks:

  • Paid medical insurance
  • Dental & vision insurance
  • Paid vacation & holidays
  • 401K & transit benefits
  • Flexible time off
  • Half day Fridays
  • Paid parental leave
  • Remote work opportunities
  • Ongoing company outings
  • Opportunity for growth
  • Fast-paced, high growth work environment
  • Friendly, fun, creative and collaborative team-based work environment


The Application: Apply directly on LinkedIn


Betches Media is committed to being a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, color, national origin, religion, sexual orientation, gender, gender identity, age, disability, or length of time spent unemployed. We’re actively working to increase the diversity of experience and perspectives on our team, and we want to hear from you

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