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Shopper Marketing Specialist
3 weeks ago
JOB DESCRIPTION
Drive development of in store marketing strategies and concepts that consistently deliver inspirational, easy and undeniably experiences.
Support the in store marketing team includes, but not limited to:
- Develop in-store marketing business strategies
- Partnering with cross channel partners to develop in-store marketing presentation strategy for cyclical transitions
- Leading development of creative briefs
- Leading internal and external partner focus with highest-priority efforts
- Leading creative evaluation in terms of answering creative briefs. Providing feedback/approval for multiple rounds of creative to agency partners
- Presenting creative concepts in leader review forums
- Collaborating with cross functional teams on budgeting, prototyping, production logistics
Requirements:
- Four-Year degree in Marketing or equivalent experience
- 5-7 years of marketing experience, strong preference for previous Retail, Home, and/or CPG marketing experience
- Demonstrated experience translating business strategy into marketing strategy and writing successful creative briefs
- Ability to manage multiple projects in a fast-paced environment, with varying levels of detail
- Excellent negotiation and problem-solving skills
- Demonstrated ability to collaborate effectively with partners internal and external
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