Content Strategist

2 weeks ago

Charlotte, United States Optomi Full time

Optomi, in partnership with an innovative and fast-growing software company within the Utilities industry, is seeking an experienced Content Strategist for their Charlotte, NC location This Content Strategist will manage, optimize, and help drive the content strategy for our intranet built within Modern SharePoint. Also responsible for structuring and managing content to meet the needs of various departments while maintaining brand standards, consistency, and accessibility across the platform.


What the right Candidate will enjoy:

  • Competitive compensation
  • Large clientele with large budget projects
  • Opportunity for growth within a fast-growing company
  • Provide excellent leadership
  • Working at a innovate company


Experience of the right candidate:

  • Experience as a Content Strategist, Information Architect, or similar role.
  • Experience in Microsoft SharePoint, including with its content management capabilities.
  • Strong writing, editing, and proofreading skills with a keen eye for detail.
  • Familiarity with user-centered design principles and content accessibility standards.
  • Experience with search optimization and content performance analytics is a plus.
  • Excellent communication and collaboration skills to work with diverse teams.
  • Ability to manage multiple projects and priorities in a fast-paced environment.
  • Bachelor's degree or equivalent work experience.


Responsibilities of the right candidate:

  • Content Strategy Development: Help define and execute a content strategy aligned with employee needs, business goals, and usability standards for Modern SharePoint.
  • Information Architecture: Develop and optimize the site's structure, ensuring easy navigation and access to key content for employees.
  • Content Management: Collaborate with internal stakeholders to organize content, including announcements, resources, knowledge bases, and internal documentation.
  • Governance & Best Practices: Recommend new and adhere to established content governance guidelines, ensuring that all content adheres to company and Microsoft standards, accessibility, and compliance requirements.
  • User-Centered Design: Apply UX/UI best practices and a design eye to ensure content is presented clearly and engagingly for all employees, considering user behavior and feedback.
  • Content Audits & Updates: Work with stakeholders to regularly audit content to keep it relevant, accurate, and easy to find.
  • Analytics & Optimization: Use analytics and employee feedback to refine and improve content performance and searchability within SharePoint.
  • Collaboration: Work closely with IT, HR, internal communications, and other departments to identify content needs and ensure alignment across the platform.

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