Market Director, Wood Industry

2 weeks ago


Crystal Lake, Illinois, United States General Kinematics Corporation Full time
Job DescriptionJob DescriptionDescription:

̈ Define our go-to-market Strategy for the Forestry Market

̈ Increase revenue within the designated vertical.

̈ Develop a quoting pipeline based on knowledge and experience within forestry.

̈ Development of a plan to increase our marketing presence within the Wood industry.

̈ Where necessary support marketing efforts on print, web, and video content.

̈ Create, maintain, and report pertinent metrics to measure the health of the industry vertical.

̈ Utilize a metrics-based management style to develop and maintain a culture of accountability.

̈ Develop the technical skills to assist the regional sales teams.

̈ Provide technical support and offer expertise to assist current customers and teammates.

̈ Represent GK at industry trade shows.

̈ Take a proactive approach with the company, to ensure projects receive complete and accurate information leading to timely quotes, project execution, and successful commissioning of GK equipment.

̈ Participate in bi-monthly North American Team leadership meetings coming prepared with statistical and strategic updates.

̈ Execute clear directives as required by upper management, including, but not limited to, case studies, execution of Salesforce leads/contacts follow-ups, regular reviews, and GKWay engagement.

̈ Fully support the Company's ISO objectives, policies, procedures, and the GKWay program.

̈ Other duties as assigned by the manager.

Requirements:

̈ Bachelor's degree in Mechanical Engineering or equivalent experience.

̈ Ability to travel as needed.

̈ Minimum of five (5) years of capital industrial equipment work experience.

̈ Proven management skills.

̈ Working knowledge of computer-aided design systems, i.e.: Inventor & Auto CAD.

̈ Experience with preparing and executing strategic plans.

̈ Industry knowledge related to the wood industry and capital equipment sales



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