Marketing Channel Developer

2 weeks ago


Houston, Texas, United States Costa Del Sol Enterprises LLC Full time

Marketing Channel Developer

An ADP client is currently recruiting for an experienced individual to be our next Marketing Channel Developer to join our team in our Houston, TX OR Los Angeles, CA locations.

This is a home-based role for candidates living in Houston, TX OR Los Angeles, CA and able to travel 50% of their time to other parts of the USA and Latin Americas.

Who We Are:

CBI was founded in 2001 as an importer nine exotic and tropical products. Our foundation is based on providing culturally rick products which display our diverse ethnic familiarity. In 2003, we expanded our product portfolio with recognized worldwide brands including Diana and other brands. Diana is recognized throughout Central American for its full line of quality snacks to which we became the exclusive importer for products developed for the US market.

About the Role:

The Channel Developer role is responsible for providing key information and identify opportunities that support the region in action plans for closing gaps in the execution of point-of-sale (POS) plans. Ensuring order, cleanliness, and control; coordinate timely and efficient deliveries of promotional materials and supplies to the Sales Force, enabling the execution of TMK strategies at POS, inventory, and management of entries and exits from the different storages under their responsibility.

What You Will Do:

Core duties and responsibilities include the following.

  • Establish logical distribution routes for materials that optimize the company's resources.
  • Identify and raise opportunities, needs, and improvements related to different types of POP materials, supplies, services to achieve gap closure and develop our categories, brands, and target POS.
  • Report key activities, findings from competitors, market prices, and new product launches as required.
  • Assist with the coordination, delivery, and setup of POP materials for shows, events, fairs, and exhibitions.
  • Ensure the availability of local suppliers for POP materials, supplies, services (demos, transportation, promotions, promotional items).
  • Conduct client visits to verify the execution of planograms, demos, brand image, visual materials, campaigns, plans, and promotions.
  • Apply the defined procedure for proper control, order, and cleanliness of assigned storages, supply, and timely delivery of different POP materials or tools for achieving plans.
  • Search for local suppliers for POP materials, providers for the distribution of large-scale furniture, materials, and supplies for the sales force.
  • Comply with the distribution of POP materials, resources required for the execution of brand-portfolio plans.
  • Availability to perform internal and external transfers (e.g., Airport to Source, Source to Storage).
  • Collaborate on other activities assigned by the immediate supervisor.
  • Fill in requested report formats.
  • Performs other related duties as assigned by supervisor or management.

Our Perfect Candidate - Please make sure you meet All of the requirements

Education and Experience:

  • Bachelors degree in marketing or business.
  • At least 3 to 5 years experience in a similar role dealing with point-of-sales, and point-of-presence for the Spanish food retail industry.
  • Previous experience partnering with sales marketers and business associates to develop marketing techniques and strategies to reach customers in a specific channel.
  • Experience in sales, merchandising, or trade marketing for retail companies.
  • Knowledge of POP materials, metric system, management of Microsoft Office Excel and other high-level tools.
  • MUST BE Bilingual in English and Spanish

Required Abilities and Skills:

  • Ability to drive a vehicle and must have a vehicle for transportation.
  • Management of Microsoft Office Programs including Excel, Word, and PowerPoint.

Company Offers:

  • Annual salary range $60k to $62k, commensurate with experience and education.
  • Christmas bonus (Includes one months salary).
  • Performance bonus (Includes up to 2 months salary upon achieving personal and company goals).
  • Comprehensive benefits package available: (healthcare, vision, dental and life insurances, paid vacation, sick days, and holidays).

To Apply:

Please submit your resume

via the Apply Now button

We are an Equal Opportunity Employer

Key words: Latin market, Latin products, Latin foods, Latin supermarkets, Spanish supermarkets, national sales accounts, key sales accounts, sales strategies, channel sales, B2B, food distributors, POS (Point-of-Sale), POP (Point-of-Purchase), TMK strategies, ecommerce, marketing, merchandise display, merchandising, retail environment



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