Marketing Director
1 month ago
To be considered an applicant for this position, e-mail your resume to and include the position code MA24039 in the subject line.
Job # MA24039
Job Title Marketing Director
Office Location Roanoke, VA or Houston, TX preferred
Business/DepartmentBusinessDevelopment/Marketing
Sales Territory, if applicable N/A
General Role Description
Design, develop, implement and manage the Companys marketing strategies and systems and provide consultative services to Company leadership on marketing and market development strategies to enable achievement of the Mid-Range Plan (MRP) objectives
Role Accountabilities
Design and staff an organizational structure that can effectively ensure the strategic marketing objectives are achieved
Ensure effective design, development, implementation, measurement and management of the marketing systems to increase capability and performance
Develop strategic marketing plans for the BUs entry and participation in new markets, businesses, and industries in collaboration with BUs and Business Development
Allocate resources within the context of the functions and the Companys strategic direction and economic health to ensure alignment with the Companys priorities
Diagnose gaps between the functions current and desired performance and deploy strategies to resolve
Assess the Companys marketing capabilities, products, services, and technologies to determine its position relative to the competitors in the markets
Develop and execute marketing strategy and collaborate with Business Development and Technology on product launch
Provide marketing and branding consultation to the BUs and Shared Services
Monitor and identify internal and external trends and issues, with potential impact on the business; recommend, develop, and implement appropriate responses
Develop strategic relationships with vendors as needed to supplement new business growth
Ensure consistent branding guideline compliance throughout the Company in collaboration with the Global Marketing team
Proactively and positively promote and exemplify the Company brand to internal and external contacts and the general public
Develop and implement strategies to Increase internal and external awareness and understanding of the BUs objectives and achievements via effective marketing programs, in collaboration with the BUs and Business Development
Determine the budget and business resources required for advertising, sales and marketing collateral, trade shows, technical seminars, and related material and activities in coordination with the BUs sales organization
Develop effective and collaborative relationships with internal and external clients and suppliers, domestically and internationally, to secure resources and deliver effective marketing solutions which enable and drive business results
Coordinate and influence within the entire organization to secure resources and solutions to execute the marketing strategies
Use analytics and metrics to drive strategic decision making as it relates to marketing, organization, and branding
Provide business executives with timely updates on marketing activity, performance, integration of corporate business processes, marketing trends, and branding
Ensure effective risk management and communication in compliance with Company, parent company policies and contractual terms and conditions to protect the organization from liability
General Employee Accountabilities
Bring full effort to bear on tasks assigned by manager
Give manager best advice
Give earliest notice when work cannot be delivered as specified
Cooperate and collaborate with peers and interact cross-organizationally as specified by manager
Exemplify Company Core Values{{: Integrity, Client Focus, Team Orientation, and Personal Commitment
Comply with all Company policies, practices, and procedures and all regulations and laws
Recommend viable improvements proactively
Ensure effective utilization of business tools and processes
Manager Accountabilities
Build and lead a team of committed and capable employees
Plan for, appropriately assign, resource, and integrate the work of the team
Lead, expect, and implement continuous improvement
Own the output of the team
Ensure team members fulfill functional and general employee accountabilities
Exercise effective managerial leadership to include
Two-way managerial team working
Fair and just treatment of direct reports
Context setting
Planning
Task assignment
Ongoing performance management
Coaching
Selection and orientation
De-selection and dismissal
Minimum Qualifications
Bachelors degree in business, marketing, advertising, public relations, or a related field or equivalent via education and/or work experience
3 years experience managing a marketing team to achieve business goals
Demonstrated success developing, implementing, measuring, and improving effective marketing programs
Demonstrated successful working relationships with the media and government officials
Demonstrated knowledge of social media, website, product placement utilization
Demonstrated use of keen business acumen to develop effective strategies and determine appropriate priorities for improved business results
Demonstrated ability to balance strategic direction with hands-on, tactical work
Proven ability to work across functional teams
Proficiency in MS Office, a CRM tool and ERP business system
Demonstrated continuous improvement in areas of responsibility
Demonstrated successful working relationships with clients, suppliers, and other internal and external contacts
Demonstrated successful and positive personal leadership, interpersonal, organizational, administrative, and communication skills
Availability to travel, domestically, up to approximately 10%, and internationally, up to approximately 5%, sometimes with limited notice
Preferred Qualifications
MBA or Masters in applicable field
7 years experience managing a marketing team to achieve business goals in a global B2B market
Demonstrated successful experience in business management and strategic planning
Product marketing and brand management experience
7 years experience with power electronics or other capital equipment in any combination of the oil and gas, metals, mining, port solutions, renewable energy systems, paper, or related general industries
Experience in a business with foreign ownership, preferably Japanese
Risk management experience
Strong visual graphics capabilities to assure publications are both attractive and informative
Link to TMEIC Corporation Americas website{{: https{{ To be considered an applicant for any available positions, individuals must complete an online job application for each posting. A resume may be attached to the online application but is not considered a substitute for the information in the application. Applications will be considered only for the specific position for which the application is submitted.
EEO/AA/M/F/Vet/Disability Employer
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