Sr. SEO Analyst

2 weeks ago

Remote, Oregon, United States RevenueWell Full time

Founded in 2010, we started RevenueWell because we saw a way to use the latest marketing automation technology to help dentists build better, more connected relationships with their patients and communities. We think it's a problem worth solving, and thousands of dental practices across the country seem to agree. The company has grown very quickly over the last few years, and we're now a team of about 200 diverse people that are committed to our mission, super-focused on our product, and fanatical about helping our customers succeed.

In December 2019, we partnered with Marlin Equity Partners to help us aggressively expand our vision in healthcare. Since then, we have more than doubled our footprint (through strong organic growth and acquisition of PBHS) to over 12,000 customers, and we are just getting started If you are excited about healthcare, working with talented people, aren't afraid to roll up your sleeves, and want to help build a healthcare technology company that makes a real difference for providers and patients – this opportunity might just be for you.

WHY WE'RE LOOKING:

We are looking to add an (Senior) SEO Analyst to our Digital Marketing Team. The (Senior) SEO Analyst is responsible for optimizing the online presence and visibility of our SaaS company through strategic search engine optimization techniques. This role involves working closely with the marketing team to develop and execute SEO strategies, conduct keyword research, and analyze website performance data. The (Senior) SEO Analyst will also be involved in content optimization, link building, and staying up to date with industry trends and best practices.

In this role, you will spend your day-to-day completing work orders to drive up traffic and improve rankings. You are technically curious, easily grasp marketing and technical concepts, and are highly interested in the SEO landscape. You're obsessed with providing excellent customer service; have a knack for process and are pragmatic in the way you approach your work; have strong technical aptitude; and you're a proactive communicator.

WHAT YOU'LL DO:

  • Updating client websites with new content or simple changes and optimizing the site.
  • Utilizing Screaming Frog to find and fix broken links.
  • Performing site speed checks.
  • Performing site visibility check (including mobile visibility).
  • Submitting sitemaps.
  • Performing website audits.
  • Assist with monthly reporting.
  • Implement meta data best practices.
  • Assist in driving organic traffic to client's site and increasing new patient acquisition.
  • Utilize Google Analytics.
  • Communicate with the clients over the phone or via email.
  • Develop and implement effective SEO strategies.
  • Conduct keyword research to identify relevant search terms and phrases.
  • Optimize website content, including meta tags, headings, and URLs, to improve organic search rankings.
  • Collaborate with the marketing team to define target audience and develop SEO strategies aligned with business objectives.
  • Analyze website performance and recommend improvements.
  • Monitor and analyze website traffic, rankings, and user engagement using tools such as Google Analytics and SEO software.
  • Identify areas for improvement and provide recommendations to enhance website performance and visibility.
  • Stay up to date with SEO trends, algorithm updates, and industry best practices.
  • Optimize website content, blog articles, and landing pages for SEO.
  • Conduct competitive analysis to identify link building opportunities.
  • Develop and execute link building strategies to improve website authority and search rankings.
  • Collaborate with content creators to ensure SEO best practices are followed.
  • Work closely with the marketing team to align SEO efforts with overall marketing strategies.
  • Collaborate with web developers to implement on-page SEO recommendations.
  • Coordinate with content creators to ensure SEO optimization in new content creation.
  • Collaborate with the social media team to promote content and engage with online communities.
  • Keep up to date with SEO industry trends, algorithm updates, and best practices.
  • Conduct research on competitors' SEO strategies and identify opportunities for improvement.
  • Share insights and recommendations with the team to enhance overall SEO performance.

WHAT WE'RE LOOKING FOR:

  • Associate's or Bachelor's degree in Marketing, Business, or another related field is highly preferred but not required.
  • 1-4+ years of experience in digital marketing and SEO.
  • Familiarity with SEO concepts, content strategy, website design U/I, and Google Analytics.
  • Google Analytics and AdWords Certification is a plus.
  • Excellent communicator (verbally and in writing) and have interpersonal skills that foster trust with co-workers and clients.
  • Have the interest in and ability to learn Google Analytics and how to measure the effectiveness of strategy (rankings, traffic, conversions) and make decisions based on data.
  • Are Committed to learning and understanding SEO trends and best practices.
  • Have a strong commitment to honesty/ethics, punctuality, attendance, client success, innovation, teamwork, and professionalism.
  • Have solid conflict resolution skills with the ability to diffuse high intensity situations while remaining calm, professional, and respectful.
  • Are extremely organized and consistently able to meet deadlines.
  • Have working knowledge of content management systems (CMS) and HTML, CSS and WordPress.
  • Are savvy with Microsoft Office.

WHAT'S IN IT FOR YOU:

  • Competitive Compensation: This position offers a base salary and bonus. Employees who demonstrate successful goal attainment and commitment will have the opportunity for career growth and advancement in the organization.
  • Entrepreneurial Culture: You manage your business. We strongly encourage our Employees to leverage their skill sets and creativity to provide the best service and solutions to our current clients.
  • Work/Life Balance: A super laid-back environment where hustle goes a long way and work is enjoyable. A true Work Hard Play Hard mentality. We believe in working hard, for our clients every day while ensuring satisfaction in your role and ample time to enjoy activities outside of work. Along with having remote flexibility.
  • YOU Make the Difference: You'll spend your days building and maintaining relationships with new and existing customers. You will be consulting with health professionals to help them be more profitable, to be more present for their patients, and to make office life easier
  • Great Benefits: Several comprehensive benefit offerings to choose from and a no-wait 401k plan with company match.

RevenueWell is an Equal Opportunity Employer of minorities, females, protected veterans, and individuals with disabilities. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.

No search firm solicitations, please.

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