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Marketing Development Program

3 months ago

LAKE FOREST, United States Grainger Businesses Full time

 

Work Location Type: Hybrid 

 

As a leading industrial distributor with operations primarily in North America, Japan and the United Kingdom, We Keep The World Working® by serving more than 4.5 million customers worldwide with products delivered through innovative technology and deep customer relationships. With 2023 sales of $16.5 billion, we’re dedicated to providing value for customers, fostering an engaging culture for team members and driving strong financial results.

 

Our welcoming workplace enables you to learn, grow and make a difference by keeping businesses running and their people safe. As a 2024 Glassdoor Best Place to Work and a Great Place to Work-Certified™ company, we’re looking for passionate people to join our team as we continue leading the industry over our next 100 years.

 

 

Position Details:

  • Participate in a 3 year rotational program, focused on acquiring cross channel knowledge to support evergreen efforts.
  • Responsible for program management and performance optimizations of each channel rotation.
  • Complete the daily tactics to improve channel performance, new customers acquisition, site traffic, conversions, and incremental ROAS.

 

You Will:

  • Garner a foundational understanding of the rotation channel selected
  • Plan Channel projects, maintain targeted budget, develop internal and external relationships and control risks
  • Support and translate marketing strategies into successful channel campaigns that are on time, on budget and result in desired outcomes
  • Work with Testing and Optimization, Analytics, Merchandising, Technology and other internal partners to design and execute proactive recommendations that start with the customer
  • Proactively develop, execute and analyze tests (ad copy, landing page, strategic, etc.) that improve efficiencies and engage customers with relevant value propositions aligned with their needs
  • Be a channel subject matter expert by driving continued innovation and industry best practices
  • Prepare and provide channel performance reports, data analyses and proposed action items to internal and external teams
  • Stay current on tools, trends, tactics, news and betas from industry blogs, peer networks and vendors, and educate broader organization and important partners on new opportunities
  • Execute channel campaigns that directly impact Grainger digital and offline channels and overall company goals by capturing demand of high-intent customers
  • Impact/influence business goals, such as incremental revenue and return on ad spend, site performance, sales throughout customer lifecycle and new customer acquisitions
  • Reports to: Rotation Channel Manager and agency relationships
  • Works closely with all Digital Marketing channels, Strategy, Analytics, Online Merchandising, UX, Finance, and Creative
  • Ability to work at downtown and Lake Forest offices as needed

 

You Have:

  • Bachelor's degree in Marketing, Analytics, Business Administration, Advertising or equivalent
  • Agency or advertiser-side intern experience a plus
  • Proven ability to translate performance data into actionable insights using quantitative analysis
  • Excellent written and verbal communication skills
  • Strong project and time management skills with attention to details and focus on quality of results
  • Proficiency in Microsoft Office programs (Excel, PowerPoint, Word, Outlook, etc.)
  • Physical demands encompass typical day-to-day job functions of a traditional office environment
  • No visa sponsorships now or in the future
  • Expected graduation between December 2024 – June 2025

 

Rewards and Benefits:

With benefits starting day one, Grainger is committed to your safety, health and wellbeing. Our programs provide choice and flexibility to meet our team members' individual needs. Check out some of the rewards available to you at Grainger

  • Medical, dental, vision, and life insurance plans
  • Paid time off (PTO) and 6 company holidays per year
  • Automatic 6% 401(k) company contribution each pay period
  • Employee discounts, parental leave, 3:1 match on donations and tuition reimbursement
  • A comprehensive set of emotional, financial, physical and social wellbeing programs

 

#LI-SM2

 

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.

 

We are committed to fostering an inclusive, accessible environment that includes both providing reasonable accommodations to individuals with disabilities during the application and hiring process as well as throughout the course of one’s employment.  With this in mind, should you need a reasonable accommodation during the application and selection process, please advise us so that we can provide appropriate assistance.