Performance Marketing Manager

4 weeks ago


New York, United States Blue Nile Full time
  • social ecosystem that aligns with high-level brand strategy.
  • Essential to the position is the ability to define content strategy, grow and engage audiences, and analyze performance to inform plans, all while maintaining brand integrity and consistency.
  • We are looking for an individual who has a love for strategic planning and a passion for leveraging social & creator/influencer marketing to strategically build brands, capture attention, and drive engagement and revenue.
  • This role will primarily manage Meta, TikTok, Pinterest and influencers through our agency partners.
  • Effectively communicate overarching business objectives and social media strategy to both social agencies
  • Lead the launch of influencer strategies within the organic social space, fostering authentic partnerships.
  • Minimum 5-7 years of work experience in social media strategy and/or related digital marketing experience.
  • Passion for the jewelry and engagement ring industry and understanding of customer buying journey in luxury sectors.


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