We have other current jobs related to this field that you can find below

  • Sr. Director/TL

    2 months ago

    Collegeville, Pennsylvania, United States Pfizer Full time

    ROLE SUMMARYThe Data Science & AI team within Commercial Analytics & AI (CAAI) is focused on turning data into actionable intelligence, helping Pfizer to remain competitive and innovative in today's data-driven environment. We are crucial in extracting insights from large datasets to drive strategic decisions. Collaborating closely with experts from various...

  • Director TL, Performance Reporting and Insights

    1 month ago

    Collegeville, United States Pfizer Full time

    ROLE SUMMARY Commercial Analytics and AI Team harnesses the power of data to drive robust analytical insights that inform some of Pfizer's most critical business questions. With colleagues across the globe, Commercial Analytics and AI team's rigorous analytical expertise is depended on as the compass and decision support for the enterprise. Our dynamic,...

  • Associate Director

    4 weeks ago

    Collegeville, United States GlaxoSmithKline Full time

    Reference #: 401988 Site Name: UK - London - New Oxford Street, USA - Pennsylvania - Upper Providence Posted Date: Jul 31 2024 The Global/Regional Publications Associate Director will Lead the establishment of Strategic Publications Plans alignment with overall medical communication strategy and objectives for a given asset and in alignment with overall...

  • Director Epidemiology

    2 weeks ago

    Collegeville, Pennsylvania, United States GlaxoSmithKline Full time

    Site Name: Upper Providence, Belgium-Wavre, Mississauga, USA - Massachusetts - WalthamPosted Date: Aug Would you like to be part of GSK's Global Epidemiology, Vaccines team, with an opportunity to drive Epidemiology strategy and studies across the spectrum of vaccine development? If so, this is an excellent opportunity to explore.Job PurposeThe Director in...

  • Sr. Director/TL

    1 month ago

    Collegeville, United States Pfizer Full time

    ROLE SUMMARY: Pfizer is looking for a senior leader of Data Science building and leading a best-in-class team in commercial analytics and data science. Reporting to the VP of Data Science and Machine Learning, this person will be responsible for leading a team of data scientists who are aligned by therapeutic areas and support the brands (marketing and...

  • PAXLOVID Customer Marketing Director

    1 month ago

    Collegeville, Pennsylvania, United States Pfizer Full time

    ROLE SUMMARYAt Pfizer (NYSE: PFE), we apply science and global resources to bring therapies to people that extend and significantly improve their lives. Every day, Pfizer colleagues work to advance wellness, prevention, treatments and cures that challenge the most feared diseases of our time. Consistent with our responsibility as one of the world's premier...

  • Director, R&D Digital

    3 weeks ago

    Collegeville, Pennsylvania, United States GlaxoSmithKline Full time

    Site Name: UK - London - New Oxford Street, USA - Pennsylvania - Upper ProvidencePosted Date: Aug Director, R&D Digital & Tech Portfolio - Financial Management, Analytics & InsightsGSK R&D and Digital & Tech's (RDDT) collective goal is to deliver GSK impact, including the acceleration the discovery and development of medicines and vaccines to patients. R&D...

  • Senior Director, E2E Network Solutions

    2 weeks ago

    Collegeville, United States Pfizer Full time

    Organization Overview: The Digital Manufacturing (DM) Team's mission is to simplify processes and experiences to drive Pfizer Global Supply (PGS) outcomes. DM is responsible for the digital transformation of all processes across shop floor, engineering, environment, health, and safety operations. Our programs are led by user experience and design thinking...

  • Senior Director, E2E Network Solutions

    1 week ago

    Collegeville, United States Pfizer Full time

    Organization Overview: The Digital Manufacturing (DM) Team's mission is to simplify processes and experiences to drive Pfizer Global Supply (PGS) outcomes. DM is responsible for the digital transformation of all processes across shop floor, engineering, environment, health, and safety operations. Our programs are led by user experience and design thinking...

  • Director - Performance Management Partner (Pharma R&D Project Management)

    3 weeks ago

    Collegeville, Pennsylvania, United States GlaxoSmithKline Full time

    Site Name: UK - London - New Oxford Street, Belgium-Wavre, USA - Pennsylvania - Upper ProvidencePosted Date: Aug Director - Performance Management Partner (Pharma R&D Project Management)At GSK, we have bold ambitions for patients, aiming to positively impact the health of 2.5 billion people by the end of the decade. R&D is committed to discovering and...

  • Associate Director, Epidemiology Bacterial Vaccines

    2 weeks ago

    Collegeville, Pennsylvania, United States GlaxoSmithKline Full time

    Site Name: Collegeville TSA, Belgium-Wavre, Canada - Ontario - Mississauga, USA - Massachusetts - Cambridge, USA - Massachusetts - WalthamPosted Date: Aug Would you like to be part of GSK's Global Epidemiology, Vaccines team, with an opportunity to drive Epidemiology strategy and studies across the spectrum of vaccine development? If so, this is an excellent...

  • Senior Director, Smart Mfg. Foundations

    1 day ago

    Collegeville, United States Pfizer Full time

    Organization Overview: The Digital Manufacturing (DM) Team's mission is to simplify processes and experiences to drive Pfizer Global Supply (PGS) outcomes. DM is responsible for the digital transformation of all processes across shop floor, engineering, environment, health, and safety operations. Our programs are led by user experience and design thinking...

  • Director of Clinical Pharmacology Modeling and Simulation

    1 month ago

    Collegeville, Pennsylvania, United States GlaxoSmithKline Full time

    Site Name: USA - Pennsylvania - Upper Providence, GSK HQ, StevenagePosted Date: Jul GSK has an inspiring ambition: by uniting science, technology and talent we aim to positively impact the health of 2.5 billion people over the next ten years. We will get ahead of disease together with our R&D approach of focusing on the science of the immune system, human...

  • Director GU Account Marketing

    1 month ago

    Collegeville, Pennsylvania, United States Pfizer Full time

    ROLE SUMMARYThe GU Account Marketing Role will be responsible for developing and executing on account strategies for the entire GU (Bladder and prosteate) portfolio as well support late stage pipeline assets.The Director, US GU Account marketing position will lead marketing strategy specifically focused on organized providers and key accounts (i.e. IDNs,...

  • Director GU Account Marketing

    1 month ago

    Collegeville, United States Pfizer Full time

    ROLE SUMMARY The GU Account Marketing Role will be responsible for developing and executing on account strategies for the entire GU (Bladder and prosteate) portfolio as well support late stage pipeline assets. The Director, US GU Account marketing position will lead marketing strategy specifically focused on organized providers and key accounts (i.e....

  • Clinical Development Director Respiratory

    1 month ago

    Collegeville, Pennsylvania, United States GlaxoSmithKline Full time

    Site Name: USA - Pennsylvania - Upper Providence, UK - London - New Oxford StreetPosted Date: Aug 1 2024We're combining the power of genetic and genomic insights into what causes disease, with the speed and scale of artificial intelligence and machine learning (AI/ML) to make better predictions about who a treatment might work for, and why. We believe this...

  • Medical Director, SCD, US Medical Affairs, Rare Disease, MD

    2 weeks ago

    Collegeville, United States Pfizer Full time

    ROLE SUMMARYThe Medical Director will provide leadership and expertise in Sickle Cell Disease (SCD) contributing to the planning and execution of medical strategies, technical expertise and an in-depth understanding of medicine development and lifecycle to bear on all US Medical SCD-related activities. This individual will be an integral member of the US...

  • Medical Director, SCD, US Medical Affairs, Rare Disease, MD

    2 weeks ago

    Collegeville, Pennsylvania, United States Pfizer Full time

    ROLE SUMMARYThe Medical Director will provide leadership and expertise in Sickle Cell Disease (SCD) contributing to the planning and execution of medical strategies, technical expertise and an in-depth understanding of medicine development and lifecycle to bear on all US Medical SCD-related activities. This individual will be an integral member of the US...

  • Director Account Marketing Team Lead

    4 weeks ago

    Collegeville, United States Pfizer Full time

    ROLE SUMMARY Pfizer has an industry-leading portfolio including more than 25 approved innovative cancer medicines and biosimilars across more than 40 indications - including nine medicines that are either blockbuster or have the potential to be blockbusters. It is estimated that this portfolio will deliver $10B to Pfizer's bottom line by 2030. The...

  • Medical Director, SCD, US Medical Affairs, Rare Disease, non-MD

    2 weeks ago

    Collegeville, United States Pfizer Full time

    ROLE SUMMARYThe Medical Director will provide leadership and expertise in Sickle Cell Disease (SCD) contributing to the planning and execution of medical strategies, technical expertise and an in-depth understanding of medicine development and lifecycle to bear on all US Medical SCD-related activities. This individual will be an integral member of the US...

Director, Audience Analytics

2 months ago

Collegeville, United States Pfizer Full time
Director, Audience Analytics

OVERVIEW:

Pfizer is driving a transformation of its marketing organization, that will see the best marketers of science support the most trusted brand in the industry. As part of this transformation, Pfizer has brought on board its first-ever Global CMO, Drew Panayiotou, who is standing up a best-in-class Leadership Team made up of subject matter experts and visionary practitioners.

This position will report to the Global Lead of Media Measurement, and will be a key resource in driving integrated audience analytics for media application at Pfizer across the enterprise. They will work directly with agency partners, and internal collaborators within the CMO to create an audience analytics playbook. They will bring a deep understanding of the intricacies of clinical real-world health data, as well as lifestyle and consumer behavior data within the marketing science industry. This person will partner closely with other members of the CMO to drive a robust, data-driven, and highly strategic approach that moves Pfizer from a leading 'pharma' brand into a leading healthcare and patient-first organization.

ROLE SUMMARY:

TheDirector, Audience Analyticsis responsible for creating the measurement focus for the newly designed audience process and analytics strategies, creating best practices and data led decisioning. This is a unique role, that will curate audience data insights for enterprise-based media programming across disease states. They will partner closely with the media agency and other key constituents in the CMO organization to develop audience-centric, insight-driven media optimization programs to improve marketing ROI. The ideal candidate is a data-driven, strategic consultant that will apply years of experience in data analysis to translate reporting with a focus on delivering measurable financial results across the globe.

In this newly created role,the Director, Audience Analytics, will be a critical member of creating and building a new program, functionality, and capability within Pfizer. They must leverage strong cross-functional abilities to collaborate effectively with several key business partners both internally and externally.You'll collaborate with Audience teams, Strategy, Performance & agency teams on optimization reports, and process improvements.

ROLE RESPONSIBILITIES:
Create new processes and playbooks, directly with agency partners to review, and translate media audiences for brand business alignmentImplement an end-to-end connected audience data strategy across patient and provider audience data types to drive improved Marketing ROIDefine and create capabilities and guidance for both patient, and HCP-level audience types, to tie implementation to MROIHelp guide data specifications and taxonomy needs for cross-functional needsCreate insights, reporting, and data, in partnership with agency analytics partners, to provide strategic and tactical recommendations that tie optimizations to audience insightsPartner with Commercial Analytics team to translate audience business rules to application in mediaCreate actionable insights that are audience-led, across all key channels within media, site and creative performanceIdentify, review, and vet analytics 3rdparty providers to spec out program goals, delivery, and ensure advanced analytics are holistically incorporated to tell a performance story aligned to the customer journeySteward implementation and evolution of key learning and standardization documentation and playbooks to shepherd media audience analytics best practices and drive integration across all Pfizer groupsDrive HCP targeting media analytics best practices, across data transfer needs through script lift and MROI performance aligned to HCP 1:1 investment prioritizationSteward audience data best practices for media measurement strategy across paid, owned and earned channels, translating data into insights and actions for key stakeholders internallyWork cross-functionally with audience and customer engagement teams to ensure data plays a key role, and is crafted in a way that can drive MROI for marketing relevancyDevelop deep understanding of Pfizer products and Therapeutic Area landscape, in an effort to orchestrate the optimal audience strategiesLeverage audience data across patient and provider, to analyze campaign performanceTranslate media data taxonomy and meta-data best practices to audience data tracking and dynamic optimization opportunitiesAct as successful role model for Pfizer Values (Courage, Excellence, Equity and Joy) by providing ongoing coaching and guidance to other employees to help them achieve their potential

QUALIFICATIONS:
10+ years Marketing or Media experience in a professional environment, with experience managing and building teamsBS Degree in Marketing, Business, or equivalent experiencePharmaceutical industry and healthcare experience required, specifically with an understanding of healthcare claims data and its application to marketing optimizationWe look for prior experience in media analytics, healthcare claims data, and HCP data, especially digital mediaDeep understanding of consumer data sources and providersUnderstanding of data-driven media planning and buying approaches globallyExpertise in Analytics/Martech/Business Intelligence platforms or BI software such as: Datorama, Tableau, Adobe, Snowflake, SQL, Crossix, IQVIA, Symphony Health Solutions, etc.Experience translating data insights into actionable recommendations for executive decision-makingDeep familiarity with media and vendor landscape and application of media trends in powering business results, as well as media data source and taxonomy expertiseExperience with leading agencies, technology companies, or consulting partners in advertising and marketing techProven ability to work collaboratively across multiple teamsExceptional interpersonal skills and mastery of working in a matrixed environmentExcellent communication skills; can articulate complex concepts to a diverse audienceCreative, innovative problem solver who leads with insights derived from dataStrong writing, presentation and influencing skillsCandidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.

Additional Job Information:

Last Date to Apply: July 29, 2024

Location: New York, NY or Collegeville, PA

The annual base salary for this position ranges from $149,200.00 to $248,600.00. In addition, this position is eligible for participation in Pfizer's Global Performance Plan with a bonus target of 20.0% of the base salary and eligibility to participate in our share based long term incentive program. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life's moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage. Learn more at Pfizer Candidate Site - U.S. Benefits | (uscandidates.mypfizerbenefits.com). Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa, FL or any location outside of the United States.

Relocation assistance may be available based on business needs and/or eligibility.

Sunshine Act

Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider's name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.

EEO & Employment Eligibility

Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States.

Marketing and Market Research