Growth Marketing Manager, Paid Search

Found in: beBee S US - 3 weeks ago

New York City, United States Spot & Tango Full time

Who We Are 

Spot & Tango is an innovative pet health & wellness brand that delivers personalized meal plans on a subscription basis. Our recipes are developed by leading animal nutritionists, and are made with only real, human-grade ingredients... and nothing artificial We have lofty goals (to make every dog in the country healthier, and every pet parent happier) and we are looking for the right people to help us get there. This is an exciting opportunity to join a VC-backed, high-growth, e-commerce startup and have an outsized impact in an extremely fast-paced environment. Plus, you get to think about dogs all day

Who You Are

Spot & Tango is looking for a Growth Marketing Manager to join our NY HQ team In this role, you will report directly to the Associate Director of Growth Marketing. You are analytical, curious, and creative. As a member of our growth team, you will work closely with the creative production team and creative agencies, tech product team, and analytics team. This is an exciting role for someone with exceptional analytical skills, exemplary attention to detail, and a desire to become a paid social expert and grow with Spot & Tango’s growth marketing team. This is a fantastic opportunity to drive an impact at a leading pet health & wellness startup.

Responsibilities

  • Lead Spot & Tango’s Paid Search program, managing the annual budget across Google, Bing and other marketing channels.
  • Develop and drive an ambitious cross-platform roadmap to maximize customer acquisitions & LTV and optimize acquisition cost (CAC, CPA).
  • Design and implement a short and long-term strategy for testing ad copy and landing pages, which includes industry research, writing copy, setting up A/B tests, and reporting on the results
  • Design and A/B test new optimization strategies, audience segmentation, creative, landing experiences, and other program initiatives.
  • Oversee day-to-day performance of Spot & Tango’s Paid Search program, building processes, tools, and reports to effectively & efficiently manage and accelerate growth.
  • Collaborate with cross-functional teams (Creative, Product, Attribution, Data Science) to understand Paid Search’s role in the broader marketing mix and advocate for the best Paid Search customer journey.
  • Build strategic partnerships with external advertising vendors (e.g. Google, Microsoft, etc.) to test new growth products and advertising tools.
  • Serve as an expert on overall channel performance and strategy.

Requirements 

  • 4+ years experience in digital marketing (preferably with Facebook advertising experience), with a heavy analytical emphasis and drive to master paid social performance marketing.
  • A domain ownership mindset and ability to thrive in a fast-paced environment.
  • Strong analytical/critical thinking skills with proven ability to leverage data to identify trends, spot performance opportunities, and tell data-driven stories.
  • Precision and attention to detail (zero-defect analysis, quick spotting of unexpected performance/bugs, ability to troubleshoot marketing tracking systems, etc.).
  • Excellent interpersonal and communication skills – written and verbal.
  • An interest in launching and testing new advertising channels.
  • Knowledge of experimentation and creative optimization.

This is a hybrid position.

You must be able to commute into our office in Midtown Manhattan Monday, Wednesday, and Thursday.

Spot & Tango is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

  • Growth Marketing Manager, Paid Search

    Found in: Appcast Linkedin GBL C2 - 1 day ago

    New York, United States Spot & Tango Full time

    Who We Are Spot & Tango is an innovative pet health & wellness brand that delivers personalized meal plans on a subscription basis. Our recipes are developed by leading animal nutritionists, and are made with only real, human-grade ingredients... and nothing artificial! We have lofty goals (to make every dog in the country healthier, and every pet parent...

  • Growth Marketing Manager, Paid Search

    3 weeks ago

    New York, United States Spot & Tango Full time

    Job DescriptionJob DescriptionWho We Are Spot & Tango is an innovative pet health & wellness brand that delivers personalized meal plans on a subscription basis. Our recipes are developed by leading animal nutritionists, and are made with only real, human-grade ingredients... and nothing artificial! We have lofty goals (to make every dog in the country...

  • Growth Marketing Manager, Paid Search

    Found in: beBee jobs US - 3 weeks ago

    New York, New York, United States Spot & Tango Full time

    Who We Are Spot & Tango is an innovative pet health & wellness brand that delivers personalized meal plans on a subscription basis. Our recipes are developed by leading animal nutritionists, and are made with only real, human-grade ingredients... and nothing artificial We have lofty goals (to make every dog in the country healthier, and every pet parent...

  • Paid Search Marketing Manager

    4 days ago

    New York, United States Crealytics GmbH Full time

    **About the position**: The world’s leading retailers use Crealytics' retail media solutions to conquer the modern digital advertising landscape. Crealytics' advanced technologies drive revenue for more than 60 of the world’s largest eCommerce brands, including Staples, Urban Outfitters and Foot Locker. Crealytics' diverse, inclusive work environment...

  • Growth Marketing Manager, Paid Social

    Found in: beBee S US - 3 weeks ago

    New York City, United States Spot & Tango Full time

    Who We Are  Spot & Tango is an innovative pet health & wellness brand that delivers personalized meal plans on a subscription basis. Our recipes are developed by leading animal nutritionists, and are made with only real, human-grade ingredients... and nothing artificial! We have lofty goals (to make every dog in the country healthier, and every pet parent...

  • Growth Marketing Manager, Paid Social

    Found in: Appcast Linkedin GBL C2 - 1 day ago

    New York, United States Spot & Tango Full time

    Who We Are Spot & Tango is an innovative pet health & wellness brand that delivers personalized meal plans on a subscription basis. Our recipes are developed by leading animal nutritionists, and are made with only real, human-grade ingredients... and nothing artificial! We have lofty goals (to make every dog in the country healthier, and every pet parent...

  • Growth Marketing Manager, Paid Social

    Found in: beBee jobs US - 2 weeks ago

    New York, New York, United States Spot & Tango Full time

    Who We Are Spot & Tango is an innovative pet health & wellness brand that delivers personalized meal plans on a subscription basis. Our recipes are developed by leading animal nutritionists, and are made with only real, human-grade ingredients... and nothing artificial We have lofty goals (to make every dog in the country healthier, and every pet parent...

  • Growth Marketing Manager, Paid Social

    3 weeks ago

    New York, United States Spot & Tango Full time

    Job DescriptionJob DescriptionWho We Are Spot & Tango is an innovative pet health & wellness brand that delivers personalized meal plans on a subscription basis. Our recipes are developed by leading animal nutritionists, and are made with only real, human-grade ingredients... and nothing artificial! We have lofty goals (to make every dog in the country...

  • Paid Search and Social Manager

    2 weeks ago

    New York, United States 80Twenty Full time

    Our client, a boutique digital marketing agency with global customers is hiring for a Paid Search & Paid Social Manager to join their growing teams. With a strong reputation in EMEA and APAC, our client is growing their agency in North America with renowned B2B and B2C clients including Calm, Zipcar, END, Quickbooks and more! They specialize in digital and...

  • Growth Marketing Manager

    3 weeks ago

    New York, United States Reality Defender Full time

    Job DescriptionJob DescriptionAbout Reality DefenderReality Defender is a groundbreaking security platform offering comprehensive deepfake detection. A Y Combinator graduate, Comcast NBCUniversal LIFT Labs alumni, and backed by DCVC, Reality Defender's proactive deepfake and AI-generated content detection technology is developed by a leadership team with...

  • Paid Search Specialist P/T

    2 weeks ago

    New York, United States Experis Full time

    Paid Search Specialist-P/T Pay $30-35hour Duration 6 months Location-Remote ***Part time-20 hours week We are seeking a Part-Time Paid Search Specialist for a long-term contract opportunity. The P/T Paid Search Specialist willhave a creative, entrepreneurial spirit and be excited to join a newly formed team focused on advancing growth and reputation in...

  • Associate Director, Paid Search

    2 days ago

    New York, United States Assembly Global Full time

    We are Assembly, the modern global media agency that's part of Stagwell, the challenger network built to transform marketing. We're purpose-led through our core, and we help brands build connections with people through culturally relevant media experiences. We're at the cutting edge of data and tech-driven marketing, and we believe brand and performance...

  • Paid Search Manager/Google-(Media Agency)

    Found in: Appcast US C2 - 2 weeks ago

    New York, United States Search Max, Inc Full time

    HYBRID 3X OFFICESALARY: $90-95KPaid Search Google Manager (Google and YouTube)Build out Paid Search campaigns on Google and YouTube: Keyword research, ad copy testing, and campaign maintenanceConduct keyword research across multiple insurance verticals to maximize SEM campaign performance and campaign qualityDaily use of reporting, analytics, and trend tools...

  • Paid Search Manager/Google-(Media Agency)

    Found in: Appcast Linkedin GBL C2 - 2 weeks ago

    New York, United States Search Max, Inc Full time

    HYBRID 3X OFFICESALARY: $90-95KPaid Search Google Manager (Google and YouTube)Build out Paid Search campaigns on Google and YouTube: Keyword research, ad copy testing, and campaign maintenanceConduct keyword research across multiple insurance verticals to maximize SEM campaign performance and campaign qualityDaily use of reporting, analytics, and trend tools...

  • Director, Growth Marketing

    5 days ago

    New York, United States Bubble Full time

    Job DescriptionJob DescriptionBubble enables thousands of businesses around the world to build software solutions without code. Our users use Bubble to build personal projects, internal company tools, and VC-backed startups. We are often a critical part of our customers' operations and are very proud to help businesses achieve success through more...

  • Senior Online Marketing Analyst

    2 weeks ago

    New York, United States Three Pillars Recruiting Full time

    One of our clients is searching for a Senior Specialist, SEM (Paid Search/Paid Social) to join their team. This person will be responsible for creating, launching, monitoring, analyzing, and optimizing campaigns across Search Partners, Google Display, & YouTube. Applicants must have 5+ years relevant industry experience in Paid Search across Google and Bing,...

  • Director, Growth Marketing

    2 weeks ago

    New York, United States Bubble Full time

    Job DescriptionJob DescriptionBubble enables thousands of businesses around the world to build software solutions without code. Our users use Bubble to build personal projects, internal company tools, and VC-backed startups. We are often a critical part of our customers' operations and are very proud to help businesses achieve success through more...

  • Growth Marketing Manager

    Found in: beBee jobs US - 3 weeks ago

    New York, New York, United States Nourish Full time

    About UsNourish is on a mission to improve people's health by making it easy to eat well. More than half of Americans have a chronic condition related to what they eat, and poor nutrition is the number one driver of preventable death. Nourish is addressing this healthcare crisis by helping people eat better. We connect chronic disease patients with a...

  • Senior Growth Marketing Analyst

    2 weeks ago

    New York, United States 12100 Collective Full time

    Job DescriptionJob DescriptionOverview:12100 Collective is new growth marketing agency based in NYC founded by alumni of Meta's growth team and servicing clients with >$75M annual revenues across a variety of industries. We pride ourselves on being world class at our craft and pairing data-driven strategies with excellent creative to unlock results. This...

  • Senior Growth Marketing Analyst

    1 week ago

    New York, United States 12100 Collective Full time

    Job DescriptionJob DescriptionOverview:12100 Collective is new growth marketing agency based in NYC founded by alumni of Meta's growth team and servicing clients with >$75M annual revenues across a variety of industries. We pride ourselves on being world class at our craft and pairing data-driven strategies with excellent creative to unlock results. This...