Associate Public Relations Manager

4 weeks ago


Renton WA, United States The Pokémon Company International Full time

Get to know The Pokémon Company International
The Pokémon Company International, a subsidiary of The Pokémon Company in Japan, manages the property outside of Asia and is responsible for brand management, licensing, marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website. Pokémon was launched in Japan in 1996 and today is one of the most popular children's entertainment properties in the world.
Learn more online at Pokemon.com and on Facebook (facebook.com/pokemon), YouTube (youtube.com/pokemon), Twitter (twitter.Associate Public Relations Manager
This role is responsible for supporting PR initiatives and campaigns across the Pokémon brand’s portfolio of consumer products including the Play Pokémon program and its associated ecosystem, video games, as well as our apps. Public Relations Manager and the Director, PR & Communications to coordinate communications materials, campaigns, events, and other PR activities.
Provide general support to the PR and Communications function at The Pokémon Company International with a focus on the Play Pokémon program and its associated ecosystem, video games, and apps
Assist in the sourcing and gathering of information to develop PR materials, strategies, and campaigns
Draft select PR materials such as press releases, media advisories, fact sheets, Q+A’s, and messaging
Route and track PR materials through approvals processes with a variety of internal and external stakeholders
Review content from across the organization for appropriateness
Liaise with and manage external agency partners
Provide event support in a PR capacity.
Compile and develop PR reports and presentations
Bachelors degree required.
Demonstrable ability to plan strategically on a global scale, work effectively with international stakeholders and ensure brand consistency across divisions, time zones and territories.
Proven track record of executing complex PR programs domestically and internationally.
Experience working with and managing agency partners.
Experience and success in product launch management.
Experience collaborating closely with internal stakeholder teams such as Product Marketing, Social Media, Licensing, Legal, etc.
Strong project management, creative concept, and plan execution skills.
Established press and influencer contacts in the video game, family entertainment industry and consumer media is a plus.
Experience working for or with Japanese companies/brands is a plus.
Proficiency in Microsoft Office Suite.
Proven track record of extreme attention to detail and adherence to strict brand guidelines
Experience working closely with high profile developers, executives, and other VIP stakeholders
Excellent writing skills with the ability to communicate effectively with different audiences
Develops an understanding of the Pokémon brand, the impact it has on our people, culture, business, fans, and communities, and applying that knowledge and passion to everything you do.
Dedicated to Quality: Building Relationships: Competitive cash-based compensation programs
~ Employer-paid long and short-term income protection insurance
~ Pension Employer Contributions
~ Fitness reimbursement
~ LinkedIn learning
~ Comprehensive relocation package
~ In some cases, and for some roles, the Company may be able to arrange a visa. However, we welcome applications from all nationalities and may consider supporting an employment permit application, in appropriate and suitable cases.
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