Head of Marketing

Head of Marketing & Communications – DigitalOcean Join to apply for the Head of Marketing & Communications role at DigitalOcean. Job Summary We value winning together—while learning, having fun, and making a profound difference for the dreamers and builders in the world. DigitalOcean is accelerating into a new era of growth and possibility — where our trusted, developer‑loved cloud meets the accelerating demands of AI‑native builders. We are seeking a Senior Director of Marketing to lead Product Marketing and Corporate Communications (PR, analyst relations), with end‑to‑end accountability for the corporate narrative that positions DigitalOcean as the simplest, most trusted cloud and inference platform for AI startups, developers, and digital‑native businesses. This leader will not only define our story — they will ensure it shows up consistently, credibly, and with authority across media, analysts, social, the CEO platform, launches, sales assets, and every GTM touchpoint. This includes direct ownership of PR, the build‑out of a modern analyst relations function, and hands‑on leadership of proactive, high‑velocity communications that materially shift market perception and build durable trust. Report to the Head of Growth & Marketing and work cross‑functionally across Product, Sales, Developer Relations, CEO Staff, Growth, and Events. Responsibilities Lead Product Marketing, PR, and Corporate Communications Inspire and develop a team of storytellers and communicators who bring DigitalOcean’s value to life for developers, startups, and AI‑native builders. Design and operationalize the playbooks, processes, and cross‑functional rituals that make our positioning sharper, our launches more impactful, and our narrative a consistent force across every channel where DO shows up. Own and Execute DigitalOcean’s Corporate Narrative Serve as the day‑to‑day owner of DigitalOcean’s corporate narrative — ensuring it is crisp, differentiated, and consistently reinforced across all internal and external motions. Partner cross‑functionally with Product, CEO Staff, DevRel, Sales, Growth, and Events to ensure messaging is aligned, trusted, and used. Translate complex technical and AI‑native concepts into simple, memorable stories that resonate with developers, startups, and growth‑stage companies. Build a High‑Credibility, High‑Velocity PR Engine Take full ownership of PR: strategy, execution, relationships, messaging, and metrics. Lead DigitalOcean’s shift from an agency‑driven PR model to a strategic, internally led powerhouse. Develop and scale a systematic cadence of: Executive visibility and thought leadership Proactive media outreach Industry commentary and timely rapid response Customer stories and product storytelling that land in press Build and operationalize the CEO’s public platform on cloud, AI, economics, and builder ecosystems — including social amplification. Establish and Lead Analyst Relations Establish DigitalOcean’s analyst relations engine and elevate how influential third‑party voices perceive and categorize the emerging AI cloud landscape. Drive consistent briefings, positioning documents, and narrative alignment to secure inclusion in waves, quadrants, and landscape reports. Ensure analyst perception moves in measurable, positive ways. Deliver Launches and Product Communications That Drive Adoption Lead end‑to‑end product marketing for major launches, ensuring clarity, value articulation, customer proof, and external amplification. Partner with Product and Growth to ensure launches drive adoption, attach, and awareness. Enable High‑Impact Sales & GTM Alignment Build competitive positioning, talk tracks, and enablement assets that increase seller confidence and accelerate deal cycles. Equip Sales with the narratives and assets needed to drive multi‑product, strategic deals across the platform. Make PR and Narrative a Driver of Business Outcomes Use data, market intelligence, customer insights, and sentiment analysis to refine and strengthen our story. Tie PR and comms efforts directly to measurable outcomes across pipeline, branded search, site traffic, and sales opportunities. Ensure DigitalOcean becomes a recognized, credible, and referenced voice in the AI/cloud conversation. Key Success Metrics Narrative Penetration + Market Trust Consistent inclusion in top‑tier business and tech media. Increased share of voice in AI and cloud infrastructure narratives. Demonstrable improvements in analyst coverage, positioning, and report inclusion. Growth in influential social engagement (CEOs and senior leaders). Increased inbound journalist and analyst interest driven by our thought leadership. Pipeline & Commercial Impact Measurable sales pipeline generated or accelerated by PR‑driven moments. Clear lift in lead gen following earned media and executive social moments. Multi‑product attach and adoption influenced by strengthened product. Adoption and expansion metrics tied to major launches. Sales enablement usage and win‑rate impact. What You’ll Bring 10+ years in marketing with significant experience across Product Marketing, PR, and/or Corporate Communications in SaaS, cloud, AI, or developer‑focused companies. Demonstrated ability to architect and execute high‑stakes communications and market narratives that reshape perception. Experience leading or transforming PR functions — ideally shifting from agency dependency to internal strategic ownership. Strong relationships with top‑tier media and experience influencing analyst narratives. A track record of delivering launches and storytelling that drive measurable business impact. Cross‑functional leadership experience working with Product, CEO Staff, Sales, Growth, and technical teams. A builder’s mindset: resourceful, fast‑moving, curious, and committed to clarity and excellence. Compensation Range $226,400 – $283,000 Remote role Why You’ll Like Working for DigitalOcean We innovate with purpose. You’ll be part of a cutting‑edge technology company with an upward trajectory, proud to simplify cloud and AI so builders can spend more time creating software that changes the world. We prioritize career development. At DO, you’ll do the best work of your career with some of the smartest and most interesting people in the industry. We provide reimbursement for conferences, training, and education, and all employees have access to LinkedIn Learning. We care about your well‑being with competitive benefits—from an Employee Assistance Program to flexible time off—and local employee meetups. We reward our employees. The salary range for this position is based on market data, relevant years of experience, and skills. You may qualify for a bonus in addition to base salary; equity compensation is also available. DigitalOcean is an equal‑opportunity employer. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service. Application Limit You may apply to a maximum of 3 positions within any 180‑day period. This policy promotes better role‑candidate matching and encourages thoughtful applications where your qualifications align most strongly. Seniority Level Executive Employment Type Full‑time Job Function Marketing and Sales; Industries: Internet Publishing #J-18808-Ljbffr