Marketing Coordinator

3 days ago

Troy, United States United Community Family Services Full time

Position: Marketing Coordinator


Organizational Overview: United Community Family Services (UCFS) is a community-based, community led organization serving families and individuals living at or below the ALICE Threshold, primarily refugees and immigrants. UCFS provides wrap-around services to empower our clients to reach long-term independence with dignity. For more information on programs and services provided, please visit our website.


Position Overview: As the Marketing Coordinator at UCFS, you will play a vital role in supporting the communications and development efforts of our organization. Your responsibilities will encompass various tasks related to marketing efforts, especially digital marketing, communications, and fundraising campaigns. We are seeking a creative, detail-oriented, organized individual who is passionate about contributing to a more equitable community for all.


Responsibilities:


Manage Google Ads

  • Create Google ad campaigns for programs, volunteer opportunities, online fundraisers, events, and more.
  • Analyze and evaluate Google ad campaign performance and adjust as needed.


Social Media Management

  • Take quality photos and videos for social media and other communications
  • Remain aware of all organizational activities - programs, fundraising, events, etc. to ensure images and videos are collected for content.
  • Coordinate with staff to ensure quality pictures and videos are taken for social media and other content
  • Manage content organization on shared drive
  • Schedule social media in advance including reels, images, stories, etc.
  • Plan social media campaigns in accordance with significant holidays and events (i.e. World Refugee Day, Welcoming Week, Women's History Month, Thanksgiving, Christmas, etc.)
  • Analyze and evaluate social media performance and adjust strategy as needed.


Digital and General Marketing:

  • Create videos for grant applications, events, and other opportunities.
  • Create flyers, posters, and other content for donor acknowledgement.
  • Assist with creating promotional materials (i.e. post cards, one-pagers, annual reports, etc.)
  • Ensure brand continuity across all communications


Events Coordination:

  • Manage all aspects of event planning and execution, meeting all deadlines and staying within budget limits.
  • Plan and facilitate logistics for all events, including venue research and site visits, contract negotiations, preparing
  • guest lists and seating charts, securing auction items, secure event vendors (i.e. décor, entertainment, print materials, etc.)
  • Manage all on-site event activities including delivery of supplies/equipment, set up, troubleshooting and issue resolution, and event breakdown, ensuring consistent and high-level service throughout all phases.
  • Solicit sponsorships for events and ticket sales to meet revenue goals.
  • Solicit interesting and fun auction or raffle items, including experiences.
  • Coordinates volunteer committees as it relates to special events.
  • Promote events via social media, website, mass text, email, and other communications.
  • Manage payment and information collections.
  • Perform other related duties as assigned.


Currently, UCFS hosts two events a year - Annual Timeless Hope Gala and Christmas in Whoville.


Other duties as assigned:

  • Administrative tasks as it relates to development activities will be assigned as needed.
  • All UCFS staff assist with occasional administrative and programmatic activities as assigned.


Qualifications:

  • Degree in Non-profit Management, Marketing, Communications, or other related field preferred
  • 1-2 years of experience in social media, marketing, and/or non-profit administration
  • Exceptional verbal and written communication skills.
  • Strong organizational skills with follow through, detail orientation, and ability to meet deadlines.
  • Understanding of branding continuity, design, and general marketing concepts.
  • Ability to work as part of a team and autonomously


Preferred Skills/Experience:

  • Experience with Google Ads strongly preferred
  • Experience using Canva
  • Experience using Monday.com
  • Proficiency in Excel
  • Familiarity and experience with social media platforms and digital marketing strategies.


What we offer:

  • Competitive salary commensurate with experience. ($23/hr-$26/hr)
  • Employer contribution to health insurance policy
  • 3% Simple IRA match
  • 12 paid vacation days per year (hire date to anniversary)
  • 8 paid sick days per year (hire date to anniversary)
  • 11 paid holidays per year
  • Flexible work environment, prioritizing work-life balance
  • Learning work environment with hands-on training, professional development opportunities, and support for continued learning opportunities.
  • An opportunity to grow and develop with a growing organization
  • A dynamic and collaborative work environment dedicated to making a positive impact on our community.


Details:

  • Full-time position (40 hours/week)
  • M-F 9-5 with flexibility as needed for events
  • In-person at office in Troy, MI with occasional remote work as needed


Studies have shown that people of color and women are less likely to apply for positions if they feel they do not meet 100% of the qualifications listed in the job description. We recognize and acknowledge the systemic barriers and biases that have historically hindered diverse candidates from pursuing opportunities that they are fully capable of excelling in.


At UCFS, we understand that skills and experiences can be developed and honed over time, and we are dedicated to providing the necessary support, resources, and opportunities for growth and development. We are committed to fostering a diverse and inclusive work environment where individuals of all backgrounds feel valued, supported, and empowered to thrive. We believe that diversity drives innovation and creativity, and we actively encourage POC and women to apply for this position, regardless of whether they meet every single qualification outlined.


Join us in shaping a more inclusive and equitable future and making a meaningful impact on our organization and community.


How to Apply:

Please apply by emailing a cover letter and your resume to Courtney Morrow at cmorrow@ucfamilyservices.org with the subject line: Events & Marketing Coordinator

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