Product Marketing Manager

From the day we opened our doors in 1971, MRI Software has built flexible, game-changing real estate software solutions to improve people’s lives. The only way to carry out that mission is to hire the absolute best employees on earth. People like you.

Work hard, play hard. Always. Our relentless commitment to client success, our employee resource groups and our promise to empower our teams to reach their full potential are a few examples of what makes MRI Software special.

And we’re passionately dedicated to creating a work environment that you look forward to every single day. That’s why we invest heavily in our employee engagement, so you enjoy the tech industry’s best perks. Together with the whole Pride, (lion roar for "family") employees, customers, and partners, we’re on a mission to break new ground and lead the real estate industry into a digital-first future.

We understand the need to provide a flexible working environment partnered with team collaboration and socialization. Therefore, we operate a hybrid working model with 3 days in-office and 2 days remotely. This role is based at our Atlanta, GA office.

Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

The Role:

As a Product Marketing Manager, you will be a leader on the team responsible for telling the world (and company) the story of our solutions. You will be our chief advocate for MRI's platform strategy and data solutions in North America and create compelling stories that bring our vision to life across our cross-vertical go-to-market efforts. You will also be charged with crafting the strategy around the messaging and marketing for new launches. In your role as a Product Marketing Manager, you will be the expert in our buyers, how they buy and their buying criteria, as well as MRI's platform, MRI Agora, and related products, including MRI Agora Insights.

You need to understand the technical but make it human: take complex ideas and turn them into tangible, impactful stories that resonate with our market, clients, and go-to-market teams. You’re a gifted storyteller who constantly strives to refine and strengthen our messaging, positioning, and GTM tools.

This is a very cross-functional Product Marketing role, and beyond working with stakeholders on other teams, you will consult with other PMMs to ensure our platform story and related products are central to our go-to-market efforts for the MRI Living, MRI @Work, and MRI @Work for Occupier business units.

Duties/Responsibilities:

• Product positioning and messaging: develop and maintain differentiated positioning and messaging for your solutions. Understand and document key business and technical benefits for buyers.
• Champion product adoption: work cross-functionally with Product teams and Solution Leaders, Sales, Sales Enablement, and Marketing to ensure we're effectively positioning, pitching, and closing deals that include your solutions.
• Sales Enablement: communicate the value proposition of the products in your segment to GTM teams and develop sales tools that support the selling process of your products. This includes externally facing content such as PowerPoint presentations, brochures and data sheets, as well as internally facing content such as competitive intelligence and other training materials.
• Product launches: serve as the Marketing lead for all new product launches, upgrades and releases in your segment. Develop Marketing launch plan with relevant team members, and project manage Marketing related launch activities. (This aspect will be further defined in accordance with MRI’s implementation of the SiriusDecisions PMM framework.)
• Demand generation & content creation: provide input into demand generation and campaign planning for your segment. Advise on thought leadership content to support campaigns, including videos, white papers, eBooks, blogs, webinars and more.
• Market intelligence: develop and maintain a detailed understanding of industry trends, competitor capabilities and customer needs in your market segment. Be the expert on your buyers, how they buy and their buying criteria; be the expert on your competition and how to crush them Share relevant information with Product Management, Sales and other Marketing team members.
• Lead internal and external enablement: create content for and deliver internal training on new products and features, client-facing webinars and meetings, breakout sessions at our annual user conference, Ascend, and run point on cross-functional meetings and collaboration to support all efforts.
• Support thought leadership: leverage your research and knowledge to create compelling assets that support our vision in the market.

Preferred Skills/Abilities:

• 2-5 years’ experience in a Product Marketing role
• Marketing or Product experience in a B2B SaaS environment required
• Experience marketing software platforms strongly preferred
• Strong technical acumen and a knack for storytelling
• Experience leading go-to-market initiatives and informing demand strategies
• Experience delivering sales training and webinars
• Experience working closely with product management teams throughout the product development process
• Experience in Salesforce, Pardot, Seismic, Klue, and PowerBI preferred
• Experience in PropTech or real estate is a plus

We’re obsessed with making this the best job you’ve ever had

We want our teams to love working here, so we’ve created some incredible perks for you to enjoy:

• Join our employee-led groups to maximize your experience at work such as our Diversity, Equity and Inclusion committee, employee resource groups such as Women and Allies, and our Pride Event Group
• Enjoy peace of mind over yours and your family’s health with our medical coverage options and HSA benefit
• Invest in our competitive 401k plan and help set you up for your future
• Big on family? So are we We understand family is important and being able to spend quality time with your family is a wonderful experience. Our Parental Leave Program is designed to give you the opportunity to spend even more time with your new arrival(s)
• Enjoy a fantastic work-life balance with 20 days PTO plus observed Holidays, plus 16 hours of ‘Flexi’ time a year
• Further your professional development and growth with our generous Tuition Reimbursement offerings
• Enjoy the flexibility of working from anywhere in the world for two weeks out of the year

At MRI, our company culture is more than a talking point – it’s what makes us shine We value your hard work and encourage you to be your whole self while you do it. Passion, integrity, and inclusion mixed with a healthy dose of fun is what makes us the best fit for your next career move

MRI continues to strive to amaze as a global industry leader in real estate software. Whether you are joining as a new pride member or bringing your expertise back, your talent is important to maintaining MRI’s high client experience standard and continuing our growth in the PropTech space.

Amazing growth takes amazing employees. Are you up to the challenge?

We are not accepting unsolicited resumes from agencies and/or search firms for this job posting.

Environmental Conditions

This person will work predominantly in an office type environment.

Physical Demands

While performing the duties of this job, the employee is regularly required to sit up to 8 or more hours a day. The employee is frequently required to see, hear and speak. The employee may be required to work at a computer work station for more than 5 hours a day.

Mental Demands

Reading, studying focused listening, auditing, inspecting, proofreading, and evaluating required. Ability to give, receive, and analyze information and prepare written materials. Ability to communicate effectively (verbal and written); interpret policy, procedures, and data.

MRI Software is an Equal Opportunity Employer. Regardless of your race, color, religion, sex, national origin, sexual orientation, gender identity, disability, age, veteran status, you are welcome here.