Senior Manager of Website

2 weeks ago

Washington, United States Crowell & Moring Full time
Job Description

Crowell & Moring LLP is an international law firm with offices in the United States, Europe, MENA, and Asia that represents clients in litigation and arbitration, regulatory and policy, and transactional and corporate matters. The firm is internationally recognized for its representation of Fortune 500 companies in high-stakes litigation and government-facing matters, as well as its ongoing commitment to pro bono service and diversity, equity, and inclusion.

Job Summary

The Senior Manager of Website and Digital Marketing leads the strategy, development and operations of the firm’s digital and web presences, including public-facing websites and microsites, e-mail marketing, social media, blogs, apps, podcasts, video campaigns and web/social analytics in alignment with the firm’s strategic branding, communications, and business development goals.

The Senior Manager manages a team of two direct reports, as well as several vendors.

Job Responsibilities

  • Leads the development and execution of the firm’s digital marketing strategy, focusing on website design, functionality and performance to enhance branding and business development.
  • Oversees web content management process.
  • Manages and develops the Digital Marketing team, including setting goals, prioritizing tasks, monitoring team performance, and encouraging continuous technical and professional development and growth.
  • Leads the firm’s video and multimedia strategy, including developing timelines and budgets for video production and ensuring campaigns are continuously improved.
  • Works with the marketing leadership team to analyze and develop KPIs, metrics for effectiveness and strategic refinement.
  • Manages the implementation of the firm’s social media strategy through all applicable platforms, including but not limited to LinkedIn,Twitter/X, Instagram, YouTube, and Wikipedia.
  • Oversees and drives the search engine optimization (SEO) strategy; stays abreast of SEO trends and best practices.
  • Oversees the firm’s blog program, including vendor/hosting management, training, analytics, and monitoring and communicating best practices and firm guidelines.
  • Manages current e-communication platform (Vuture) and drives e-mail marketing strategy, ensuring compliance with domestic and international data regulations.
  • Serves as primary liaison to digital marketing vendors, manages contracts and identifies best of breed digital tools to enhance marketing automation and campaign effectiveness.

Qualifications

Knowledge, Skills, and Abilities

  • Exceptional ability to gather and analyze large amounts of research information and then synthesize into concise and meaningful actionable reports and recommendations.
  • Ability to adapt to changing priorities and maintain a productive and committed work ethic while meeting deadlines and managing workload effectively. Expertise in email best practices, including contact strategies, design, A/B testing, delivery and deliverability issues, segmentation, and analytics/performance management.
  • Familiarity with spam/email blockers and deliverability testing and troubleshooting tools, SEO concepts and techniques, email campaign procedures, CAN-SPAM regulations, and knowledge of or willingness to learn about state and local bar association rules regarding communications with clients and nonclients.
  • Advanced knowledge of keyword optimization, organic search, search engine rankings, etc.
  • Complete knowledge of web-based content management system (CMS).
  • Working knowledge of the firm’s e-communication tools as pertains to administration, template design and analytic reporting.
  • Familiarity with a WYSIWYG HTML editing software such as DreamWeaver; XML feeds and Javascript knowledge a plus.
  • Knowledge of browser-based technologies and basic understanding of languages (HTML, JavaScript, CSS, etc.).
  • Advanced knowledge of the Adobe Creative Suite (Illustrator, InDesign, Flash, Dreamweaver, and Photoshop), Microsoft Office in a Microsoft Windows 10 Enterprise operating system, FTP.
  • Familiarity with all relevant social media platforms, tools such as Tweetdeck, Hootsuite, and other social marketing automation/employee advocacy products (Lexology, ClearView Social).
  • Knowledge of digital marketing tools such as video (production and best practices) and audio (webinars and podcasts), as well as familiarity with various hosting platforms for multimedia.
  • Ability to provide quality client service to both internal and external contacts regarding non-legal matters of a routine nature. Requires patience, creativity and discretion.
  • Demonstrated ability to communicate clearly and effectively, both orally and in writing with attorneys, professional staff and vendors.
  • Ability to present in public forums, and knowledge to provide detailed training, on a variety of web and digital strategy matters to all levels within the firm.
  • Demonstrated ability to work effectively both independently and with others in a cooperative, enthusiastic and friendly manner, in order to accomplish position functional requirements and contribute to team efforts.
  • Must possess the interpersonal skills necessary to communicate information with tact and courtesy, as well as follow instructions effectively from a diverse group of clients, lawyers and professional staff.
  • Availability to work in-office three days per week (Tuesday, Wednesday and Thursday) and more as needed

Education

The position requires a Bachelor’s Degree in Web Design, Graphic Design, Marketing, Business, IT or a related field. Equivalent training and experience may substitute for education.

Experience

The position requires a minimum of seven (7) years of increasingly responsible, directly related experience during which knowledge, skills and abilities applicable to the position were demonstrated. Experience in a law firm or professional services firm desired.

Additional Information

Crowell & Moring LLP offers a competitive compensation and comprehensive benefits package which includes progressive options such as back up child care, wellness programs, cultural events and social activities. We take great pride in our positive, friendly culture that rewards hard work and success, at the same time recognizing the importance of family and community service.

EOE m/f/d/v

Crowell & Moring LLP participates in the E-Verify program.

  • Website Manager

    7 days ago

    Washington, United States Keen Logic Full time

    KeenLogicis seeking a Project Manager to support a CAO enterprise-wide project, and CEC related activities and initiatives. This position will be on-site in Washington, DC offering full health benefits, 401K, PTO, and Life Insurance. Background The Office of the Chief Administrative Officer (CAO) exists as a non-partisan, non-legislative office that provides...

  • Website Manager

    4 weeks ago

    Washington, United States Keen Logic Full time

    KeenLogic is seeking a Project Manager to support a CAO enterprise-wide project, and CEC related activities and initiatives. This position will be on-site in Washington, DC offering full health benefits, 401K, PTO, and Life Insurance. Background The Office of the Chief Administrative Officer (CAO) exists as a non-partisan, non-legislative office that...

  • Website Manager

    2 weeks ago

    Washington, United States Keen Logic Full time

    KeenLogic is seeking a Project Manager to support a CAO enterprise-wide project, and CEC related activities and initiatives. This position will be on-site in Washington, DC offering full health benefits, 401K, PTO, and Life Insurance. Background The Office of the Chief Administrative Officer (CAO) exists as a non-partisan, non-legislative office that...

  • Senior Manager of Website

    4 days ago

    Washington, United States Crowell & Moring Full time

    Job Description Crowell & Moring LLP is an international law firm with offices in the United States, Europe, MENA, and Asia that represents clients in litigation and arbitration, regulatory and policy, and transactional and corporate matters. The firm is internationally recognized for its representation of Fortune 500 companies in high-stakes litigation and...

  • Senior Manager of Website

    1 week ago

    Washington, United States Crowell & Moring Full time

    Job Description Scroll down to find the complete details of the job offer, including experience required and associated duties and tasks. Crowell & Moring LLP is an international law firm with offices in the United States, Europe, MENA, and Asia that represents clients in litigation and arbitration, regulatory and policy, and transactional and corporate...

  • Senior Manager of Website

    1 week ago

    Washington, United States Crowell & Moring Full time

    Job DescriptionJob DescriptionJob DescriptionCrowell & Moring LLP is an international law firm with offices in the United States, Europe, MENA, and Asia that represents clients in litigation and arbitration, regulatory and policy, and transactional and corporate matters. The firm is internationally recognized for its representation of Fortune 500 companies...

  • Senior Manager of Website

    6 days ago

    Washington, United States Crowell & Moring Full time

    Job DescriptionJob DescriptionJob DescriptionCrowell & Moring LLP is an international law firm with offices in the United States, Europe, MENA, and Asia that represents clients in litigation and arbitration, regulatory and policy, and transactional and corporate matters. The firm is internationally recognized for its representation of Fortune 500 companies...

  • Senior Manager of Website

    3 weeks ago

    Washington, United States Crowell & Moring Full time

    Company DescriptionJob Description Crowell & Moring LLP is an international law firm with offices in the United States, Europe, MENA, and Asia that represents clients in litigation and arbitration, regulatory and policy, and transactional and corporate matters. The firm is internationally recognized for its representation of Fortune 500 companies in...

  • Senior Manager of Website

    2 weeks ago

    Washington, United States Crowell & Moring Full time

    Job DescriptionCrowell & Moring LLP is an international law firm with offices in the United States, Europe, MENA, and Asia that represents clients in litigation and arbitration, regulatory and policy, and transactional and corporate matters. The firm is internationally recognized for its representation of Fortune 500 companies in high-stakes litigation and...

  • Manager, Database, Website, and Office Operations

    4 days ago

    Washington, United States Association of Metropolitan Water Agencies Full time

    The Association of Metropolitan Water Agencies (AMWA) is the voice of the nation’s largest publicly owned metropolitan water systems on federal water policy issues. AMWA thrives in creating a community of water sector leaders to advance policies to protect public health and economic viability via safe, affordable, and sustainable drinking water. AMWA is...

  • Manager, Database, Website, and Office Operations

    4 days ago

    Washington, United States Association of Metropolitan Water Agencies (AMWA) Full time

    The Association of Metropolitan Water Agencies (AMWA) is the voice of the nation’s largest publicly owned metropolitan water systems on federal water policy issues. AMWA thrives in creating a community of water sector leaders to advance policies to protect public health and economic viability via safe, affordable, and sustainable drinking water. AMWA is...

  • Website Developer

    2 weeks ago

    Washington, United States Howard University Full time

    Website DeveloperlocationsOddfellows Buildingtime typeFull timejob requisition idJR105212The Talent Acquisition department hires qualified candidates to fill positions which contribute to the overall strategic success of Howard University. Hiring staff “for fit” makes significant contributions to Howard University’s overall mission. BASIC...

  • Website Developer

    2 weeks ago

    Washington, Washington, D.C., United States Howard University Full time

    Website DeveloperlocationsOddfellows Buildingtime typeFull timejob requisition idJR105212The Talent Acquisition department hires qualified candidates to fill positions which contribute to the overall strategic success of Howard University. Hiring staff "for fit" makes significant contributions to Howard University's overall mission.BASIC FUNCTION:Support the...

  • Website Project Specialist

    4 days ago

    Washington, Washington, D.C., United States BluShark Digital Full time

    We are seeking a detail-oriented and experienced Website Project Specialist (Client Facing) to join our team. As a Website Project Specialist, you will be responsible for developing and maintaining our clients' WordPress websites, optimizing them for search engines, and ensuring that they meet our clients' needs. You will be collaborating with our...

  • Website Content Coordinator

    2 weeks ago

    Washington, United States Quality Support Full time

    QSI is currently seeking a Website Content Coordinator to provide support to our government client. The position is located in downtown Washington, D.C. To be considered for this role, the ideal candidate must have an active Secret clearance . As a Website Editor, your primary responsibility will be to efficiently manage both internal and external website...

  • Head Of Website Project Management

    1 month ago

    Washington DC, United States Thornton Tomasetti Full time

    Thornton Tomasetti applies engineering and scientific principles to solve the world's challenges. An independent organization of creative thinkers and innovative doers collaborating from offices worldwide, our mission is to bring our clients' ideas to life and, in the process, lay the groundwork for a better, more resilient future. We provide support and...

  • Website Project Specialist

    4 days ago

    Washington, United States BluShark Digital Full time

    We are seeking a detail-oriented and experienced Website Project Specialist (Client Facing) to join our team. As a Website Project Specialist, you will be responsible for developing and maintaining our clients’ WordPress websites, optimizing them for search engines, and ensuring that they meet our clients' needs. You will be collaborating with our...

  • Senior Manager of Digital Marketing

    1 week ago

    Washington, United States Complete Staffing Solutions Full time

    Job Description Overview: The Senior Manager of Website & Digital Marketing will oversee the digital and web presence, including websites, email marketing, social media, blogs, apps, podcasts, video campaigns, and web/social analytics. This role involves managing a team of two direct reports and collaborating with vendors. Job Responsibilities: Lead the...

  • Senior Manager of Digital Experience and Web Design

    2 weeks ago

    Washington, United States The Choice, Inc. Full time

    The Choice is facilitating an immediate search for a Senior Manager of Digital Experience and Web Design. This is a temporary to hire opportunity with a professional association in the higher education space.This is a new position within the organization due to increased volume of work in this area. This role will work alongside another Senior Manager within...

  • Senior Manager of Digital Experience and Web Design

    1 month ago

    Washington, United States The Choice, Inc. Full time

    The Choice is facilitating an immediate search for a Senior Manager of Digital Experience and Web Design. This is a temporary to hire opportunity with a professional association in the higher education space.This is a new position within the organization due to increased volume of work in this area. This role will work alongside another Senior Manager within...