Senior Integrated Strategist
5 days ago
Who We Are
We are a creative-led advertising agency founded and headquartered in Boston, MA since 1946, and we are part of a larger global network of advertising companies under the Havas family. At Arnold, we believe creativity is the highest form of intelligence and deliver full brain creativity. We are connected, we have depth, and we use our intuition. We’re both grounded and aspirational.
At Arnold, we make it safe to be brave.
We make certain that your bravest idea is also your smartest idea. We believe marketers have been given a false choice — you can either be brave OR you can be smart. We reject the limitations of OR in favor of the power of AND. For us, this mission goes well beyond just the work we make on behalf of brands. It is the foundation of everything we do. We have structured our agency to eliminate the tension and complexity that clients face when building successful go-to-market strategies.
What We’re Looking For
The Senior Integrated Strategist will be a key creative partner across Arnold accounts and new business opportunities, always leading with an integrated perspective of channels including social, digital and ‘non-traditional’ activation.
This person will report into the VP, Integrated Strategy Director and collaborate with strategists across a dynamic, creatively-driven strategy department driving impact for clients and Arnold. This person is a self-motivated team player who wants to partner closely with creative to drive successful outcomes across integrated channels and non-traditional asks. This person is a voracious consumer of digital culture; they have their finger on the pulse and can’t get enough of what is happening across platforms.
What You’ll Be Doing
As an Integrated Strategist at Arnold, you will find that no two days are alike. Every day something new and exciting comes up, including the following:
- Partnering with creative teams to lead social/digital/non-traditional ideation and activation across all of our clients
- Running and analyzing social listening reports, trendspotting, and creative audits – adept at leveraging outputs to build insight-driven narratives for clients and internal briefings
- Demonstrating a deep passion and knowledge of culture and adept at infusing that perspective of cultural relevance in compelling strategies
- Taking a hands-on approach to strategy, working downstream with creative teams to brief in and develop platform-specific ideas – comfortable with developing frameworks to map out an ecosystem of an idea in various ways.
- Striving to serve as a thought leader and specialist perspective on all things social/digital/non-traditional activation; always being up-to-date on the latest opportunities across social platforms
- Collaborating with clients to drive confidence in insights, strategy and creative ideas; able to offer up perspective into the dynamics of their business through a social, digital and cultural lens
- Contributing to the agency’s knowledge base by developing ongoing updates of social and digital internal resources including best practices, case studies, POVs, resources etc.
- Leading and facilitating discussions effectively with team members, internally and at clients
What You’ll Bring to the Table
- 4-6 years of experience working in/on integrated channel-centric environments or clients
- An insatiable appetite for culture
- Deep knowledge of social media and digital platforms, creative, and activations
- Creatively driven – played a significant role in helping brands activate their unique ideas/personality across social, digital and non-traditional channels
- Proactive with an entrepreneurial spirit, the idea of growing the department and the agency excites you
- Strong communication, quantitative/qualitative analytical skills
- Excellent project management skills
- Professional accountability
What You Can Expect from Us
Here at Arnold, we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.
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