Creative Marketing Manager

3 weeks ago

Waterbury, United States Element Solutions Inc Full time
Challenge Yourself and Impact the Future

MACDERMID ENTHONE INDUSTRIAL SOLUTIONS 

MacDermid Enthone Industrial Solutions is a business unit of Element Solutions Inc (NYSE: ESI). Element Solutions Inc is a leading specialty chemicals company whose businesses supply a broad range of solutions that enhance the products people use every day. 

MacDermid Enthone Industrial Solutions is a global supplier of industrial metal and plastic finishing chemistries.  We primarily design and manufacture chemical systems that protect and decorate surfaces. Our high-performance functional coatings improve resistance to wear and tear, such as the hard chrome plating of shock absorbers for cars or provide corrosion resistance for appliance parts. Our decorative performance coatings apply finishes for parts in various end markets including automotive interiors and jewelry surfaces. As part of our broader sustainable solutions platform, we also provide both chemistry and equipment for turnkey wastewater treatment and recycle and reuse solutions. Our industrial customer base is highly diverse and includes the following industries: aerospace and defense; appliances and electronic equipment; automotive parts; industrial parts; plumbing and sanitary; construction equipment; transportation equipment.   

We strive to embody the five “Elements of our Culture,” our “5Cs”: Challenge, Commit, Collaborate, Choose and Care. These core values are the foundation of our organization which our employees embrace in their interactions with customers, colleagues and other stakeholders to drive financial performance and create a rewarding work environment. 

Who are we looking for ?

MacDermid Enthone is seeking an innovative, ambitious, and creative leader  with a digital first mindset to help develop and execute all key creative initiatives for the organization -- from social and print to UX and web. Our Creative Marketing Manager will be the epicenter of MacDermid Enthone's visual brand execution. The ideal candidate:

  • Provides guidance and leadership in brainstorming ideas and concepts
  • Is a strategic thinker with a customer-first mindset, ensuring creative efforts resonate with the target audience
  • Possesses strong storytelling abilities across a wide range of print and digital mediums 
  • Can manage and lead projects just as much as they can conceptualize and design marketing collateral
What will you be doing ?

Creative & Art Direction

  • Manage creative work, including print collateral, digital, email campaigns, social media and related content
  • Oversee the design layout and visual impact of brand ads for print / digital 
  • Develop branded materials such as corporate presentations, brochures, product labels and packaging updates
  • Create compelling, innovative marketing assets for MacDermid Enthone and portfolio brands and solutions
  • Work alongside internal teams and agency partners to develop marketing campaigns and creative assets
  • Collaborate with brand marketing manager and global marketing team on brand guidelines and visual content development
  • Create tradeshow graphics to support global exhibitions and in-person events such as customer seminars
  • Manage video, animation, and photography production, inclusive of location scouting, design, equipment procurement, and post-production editing

    UX & Web Design

  • Visual design and UX journey mapping, user flows, wireframing
  • Support development of imagery / banners for Drupal website
  • Knowledge of front-end development technologies such as HTML, CSS, and JavaScript a plus
     
What competencies will you need ?
  • Use Adobe Illustrator and other design software to create high-quality graphics
  • Product and environmental photography (studio lighting experience a plus)
  • Ability to manage and execute video production (from pre through post-production) + Adobe Premiere experience a plus
  • Ability to travel internationally to photograph and capture video on location across NA, Europe and Asia
  • Oversee several projects from start to finish, keeping to deadlines and budget
     
What are we offering?

Teamwork
At ESI, you will be part of a highly collaborative culture that promotes continuous improvement through cross-functional partnerships to achieve our mission. We do this through a strong and unified culture and transparent management which has empowered us to create high performing global teams that achieve superior solutions for our customers.

Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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