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Marketing Campaign Manager – Federal Health

4 months ago


Falls Church, United States General Dynamics Information Technology Full time

Own your opportunity to be at the center of GDIT’s business growth. Work on high-impact marketing campaigns and collaborate with a team to make mission success achievable.

GDIT is seeking a strategic marketing professional to join the GDIT marketing team. In this role, you will focus on campaign development and execution supporting the growing Federal Health and Civilian markets for GDIT. Seize your opportunity to make a personal impact to GDIT’s brand and business growth by supporting the development, delivery and execution of high-impact, integrated marketing campaigns. GDIT is your place to make meaningful contributions to challenging projects, build your skills, and grow a rewarding career.

As the manager of marketing campaigns, you will collaborate with a creative marketing team, technical subject matter experts, business development organization and senior leadership to execute best-in-class marketing programs. This is an exciting opportunity to contribute to marketing campaigns and develop digital content, marketing collateral and advertising, and support conferences and events.

Reporting to the Federal Civilian Division Senior Marking Manager, contribute to the development of marketing and brand strategy for Federal Health and other federal civilian agencies Create and execute compelling high-impact marketing campaigns aligned to strategic goals. Identify marketing opportunities, develop and execute campaign deliverables. Write content for cross-channel marketing communications such as webpage and social media, thought leadership, briefings, video scripts and other marketing collateral Consult and manage outside vendors and marketing agencies to execute content program showcasing innovation at GDIT, marketing videos, advertising and other projects Establish consultative relationships with Federal Health technology and program subject matter experts, business development and capture teams, and program leadership. Lead and support special projects as required

What you'll need to succeed:

Education: Bachelor of Arts/Bachelor of Science in Marketing, Communications, or a related field Required Experience: 5+ years of related experience in marketing, corporate communications, brand management, and/or public relations agency experience Experience in commercial or federal health marketing, technology marketing, government contracting market, and/or business-to-business (B2B) or business-to-government (B2G) marketing Experience in developing and executing cross-channel marketing campaigns Experience using digital marketing tools Experience writing and editing webpages, articles, white papers, and other marketing collateral Experience working with vendors and agencies Strong writing, public speaking and interpersonal communication skills Detail-oriented and results and impact focused Writing samples available upon request.



GDIT IS YOUR PLACE:

Join a collaborative and award-winning marketing team Contribute to high-impact and creative marketing programs Make a meaningful impact supporting growth in Federal Health and Civilian markets Gain experience leading the development and execution of integrated marketing strategies and campaigns. Opportunity for career growth Flexible work arrangement to own your schedule. K with company match Comprehensive health and wellness packages Internal mobility team dedicated to helping you own your career Professional growth opportunities including paid education and certifications Paid vacations and holidays.