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Freedom Boat Club
3 months ago
Company Background:
Over the past several years, Brunswick has completed a significant transformation of its business, evolving from a recreational portfolio company with several large divisions operating in disparate markets, to a pure-play marine operating company – the authentic leader in the marine industry. Within this operating model, the purpose of the Business Acceleration division is to expand and diversify marine participation and generate new sources of value for Brunswick through boating services and business model innovation. Business Acceleration primarily focuses on end consumer solutions (B2C) and opportunities that increase new boater participation.
The acquisition of Freedom Boat Club in May 2019 was a game-changer and established Brunswick (and Business Acceleration) as a leader in boat clubs and the Boating-as-a-Service marketplace. The business is exceeding growth, financial and synergy targets. Significant growth opportunities remain in the U.S., Canada and EMEA through a company operated and franchise business model. Over the past few years, Freedom has completed a series of acquisitions of franchise-operated Freedom Boat Clubs and converted them to company-operated, thereby generating regional “super territories” that now include over 15 corporate clubs to manage, operate, scale, and unlock operating efficiencies.
Opportunity:
We are investing further in our team and are looking for a General Manager, Tampa Bay. This role will have responsibility for 30+ Tampa Bay locations.
The General Manager will report to the VP & GM, Regional Operations - Freedom Boat Club, and will serve as a key business leader to drive high performance and realization of full market potential, achieve operational excellence, ensure best practice adoption, and develop talent and culture.
Responsibilities:
Develop and execute a growth-oriented business plan for the region that focuses on remarkable member experiences, operational excellence, and financial profitability.
Monitor, analyze and present KPIs that underscore Club performance.
Drive a culture of continuous improvement at the docks.
Partner with sales and marketing to meet or exceed sales targets.
Continue the mission of creating remarkable member experiences (both in current delivery of each outing and new opportunities to delight members) that result in strong member satisfaction.
Manage slip access risk and opportunities that support growth.
Partner with Fleet Management to ensure boat quantity and mix support both member experience and profitable growth.
Play an active role in ensuring maintenance costs are managed, and fleet uptime is maximized.
Hire, manage and inspire high performing teams.
Requirements:
Undergraduate degree in Business, Engineering, Finance/Accounting, or Hospitality.
MBA preferred.
8+ years of hands-on operations experience, including leading large teams, creating business plans and driving results.
5+ years in a management role.
Ability to not only think strategically, but also drive results through personal execution.
Ability to define business problems and frame answers in a logical and structured way.
Familiarity with LSS/Continuous Improvement methodology.
Comfortable with ambiguity and a fast-paced work environment.
Ability and desire to take risks and challenge the status quo.
Strong drive to develop innovative solutions.
Creative problem solver with strong decision-making skills with the ability to overcome unforeseen obstacles.
Excellent written and oral communication and presentation skills with the ability to speak and communicate effectively at all levels of the organization.
Passion for our mission, products and the marine industry.
