VP, Media Relations

5 months ago

Beverly Hills, United States Live Nation Worldwide, Inc. Full time

THE ROLE

As the Vice President of Media Relations, you will spearhead our global media relations strategy. You will be responsible for developing and executing comprehensive media relations plans, issue management, and serving as a spokesperson on and off the record. This role demands a strategic thinker with a proactive approach to storytelling and relationship building with the media. Reporting into the Global Head of Communications.

WHAT THIS ROLE WILL DO

Develop and implement a comprehensive media relations strategy that aligns with Live Nation Entertainment's business objectives and brand goals.

Lead, mentor, and manage the media relations team (including agency support) to ensure strategic goals are met.

Serve as a key spokesperson, handling media inquiries, briefings and education.

Build and maintain strong relationships with key media outlets, journalists, and influencers across traditional and digital platforms.

Coordinate with internal stakeholders, including marketing, social media, and event promotion teams, to ensure cohesive messaging and maximize publicity opportunities.

Oversee the creation of press materials, including press releases, media kits, executive briefing documents, and content for digital media.

Monitor media coverage and industry trends, providing insights and recommendations to senior leadership.

Manage sensitive inquiries, developing and implementing response strategies.

Measure and report on the effectiveness of media relations campaigns, using data to inform future strategies.

WHAT THIS PERSON WILL BRING

10-15 years of experience in media relations or public relations, with at least 5 years in a leadership role.

Experience with corporate communications preferred,

Proven track record of developing and executing successful media relations strategies and campaigns.

Exceptional written and verbal communication skills, with the ability to convey complex ideas clearly and persuasively.

Strong leadership and team management abilities, with experience leading high-performing teams.

Established network of media contacts and a demonstrated ability to build relationships with members of the press.

Excellent crisis management skills, with experience managing sensitive issues and high-pressure situations.

Ability to work in a fast-paced environment and manage multiple projects simultaneously.

Deep understanding of the media landscape, including digital and social media trends.

BENEFITS & PERKS

Our motto is ‘Taking Care of Our Own’ through 6 pillars of benefits:

HEALTH: Medical, Vision and Dental benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)

YOURSELF: Generous paid time off policy including paid holidays, sick time and paid days off for your birthday, Free concert tickets

WEALTH: 401(k) program with company match, Stock Program

FAMILY: New parent programs & support including caregiver leave and childcare cash, infertility support

CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings

OTHERS: Volunteer time off, crowdfunding network

Live Nation’s policy regarding vaccinations and masking related to a pandemic or other infectious disease control measures, acts of God, health and safety mandates and/or restrictions imposed by applicable local, state or federal governments has evolved over time. Currently, we strongly encourage employees to be fully vaccinated from such infectious diseases for which vaccinations are available. You are expected to follow Live Nation’s health and safety protocols and policies as they change from time to time

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