Associate Director, Data and Analysis

1 month ago

Chicago, United States Digitas Full time

Job Description

:

As an Associate Director, you’ll guide teams in driving strategic data-driven growth. You’ll work to surpass client goals through brand campaigns, acquisition campaigns, site optimization, and/or online testing strategy.

Day-to-day, your role includes:

Acting as a key partner for the client and internal teams by implementing conceptual data frameworks and developing effective marketing and creative strategies Evaluating new online and offline data opportunities to improve marketing activities across insights, targeting, measurement Lead the development of learning agenda, test designs and measurement strategies to create new & actionable insights Lead the creation and presentation of strategic reporting deliverables to senior internal and client stakeholders Fostering creative thinking around how we use data, and we could use data to solve unique business challenges in support of all Marketing activities (Media, Creative, CRM, and eCommerce). Managing efficient execution of projects, including the implementation of best practices Expanding client work, including building recommended approaches and scope Building a collaborative team environment, including participation in department-wide training efforts and fostering employee career growth

Qualifications

We’re looking for strong, impactful work experience, which typically includes:

7-9 years of experience in analytics or strategy with an advertising agency, management consulting company, or ad tech company Strong experience in creative effectiveness analytics, inclusive of 3p solutions and measurement methodologies to evaluate creative across paid and owned channels Deep collaboration with strategy, account and media teams across deliverables (e.g. planning, creative development cycles, reporting) Strong client relationship and communication skills, with experience managing multiple projects across teams Strong analytical, critical thinking, and problem solving skills Knowledge of digital data and measurement tools (Adobe Target, Kantar Brand Lift, Suzy, Site Analytics, Digital Pixel/Tagging, etc...) A four-year college degree; advanced degree is a plus Passion for online advertising and emerging trends in the digital landscape The ability to thrive in a fast-paced and deadline-driven environment

Got what it takes? We’d love to hear from you

24-3936

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