Senior Product Marketing Manager

3 months ago

Redmond, United States Mediabistro Full time

Come join the Microsoft product marketing team to be a part of the Productivity and Collaboration Copilot organization focused on Microsoft Viva and Copilot for Microsoft 365, our suite of products and services focused on the dynamic and fast-growing Employee Experience category and AI workforce transformation. As a Senior Product Marketing Manager for the Viva business, you will play a pivotal role in driving our field readiness and customer engagement initiatives in support of our Viva and Copilot GTM efforts. You will be responsible for developing and executing marketing strategies that empower our sales teams with the knowledge, tools, and resources they need to effectively promote and sell Viva solutions.


Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.


Qualifications
Required/Minimum Qualifications
  1. Bachelor's Degree in Marketing, Computer Science, Business or related field AND 5+ years experience in business
  2. OR Master's Degree in Marketing, Computer Science, Business or related field AND 3+ years experience in business
  3. OR equivalent experience.
  4. Proven experience in product marketing, sales enablement, or a similar role within the technology industry.

Additional Or Preferred Qualifications
  1. Bachelor's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in business
  2. OR Master's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business
  3. OR equivalent experience.
  4. Understanding of the Viva product suite and its applications in the modern workplace.
  5. Excellent communication and presentation skills, with the ability to convey complex information in a clear and compelling manner.
  6. Demonstrated ability to work collaboratively with teams across an organization to achieve common goals.

Responsibilities
  1. Develop comprehensive field readiness programs that equip sales teams with in-depth product knowledge and selling techniques for Viva products.
  2. Create engaging sales enablement materials, including presentations (target audience/personas, product offerings, competition, pricing & packaging, value prop/positioning), NDA roadmaps, FAQs, and case studies that articulate the value proposition of Viva + Copilot for Microsoft 365 solutions.
  3. Develop sales enablement plans for key marketing moments, disclosures and packaging changes in partnership with Viva and Copilot for Microsoft 365 product marketing and GTM (Go-to-Market) teams, Business Planning and Sales.
  4. Evaluate and report on the effectiveness of field readiness and sales enablement activities, and adjust strategies as needed to improve results.
  5. Drive a coordinated strategy and work back on Viva's roadmap process in partnerships with Product Management and Product Marketing.
  6. Support ad-hoc responsibilities for running business rhythms, including gathering and analyzing top customer, partner and field feedback to drive insights into GTM planning processes and executive presentations.
  7. Develop and publish inspiring new customer stories in collaboration with Microsoft customer evidence processes and stakeholders.
  8. Partner with the field GTM and Marketing teams on customer events, roadshows and campaigns in-a-box.
  9. Be a credible spokesperson and evangelist for Viva including demonstrating product overview in one-to-many environments, including sales trainings, customer meetings and co-presents at larger industry events.

Microsoft will accept applications for the role until July 5, 2024.


Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.


Benefits/perks listed below may vary depending on the nature of your employment with Microsoft and the country where you work.

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