Parks Social Media Content Coordinator

3 months ago

Fishers, United States Fishers, IN Full time

Description

The City of Fishers Parks and Recreation Department is seeking a full-time Social Media Content Coordinator to provide communications and implementation support to the Parks and Recreation Department and all of its brands including Nickel Plate Amphitheater, Fishers AgriPark, Maker Playground, Fishers Farmer’s Market and Spark Fishers. This position primarily supports the department through digital communications platforms, multimedia production, and marketing and administrative support. This is a full-time position, working 35 hours per week. Must be available some nights and weekends, particularly through summer months.

Examples of Duties

Execute social media content creation and digital communications including drafting, posting, and scheduling for the department and assist Marketing & PR Coordinator with the strategy, development, and implementation of the department’s social media channels (Facebook, Twitter, YouTube, Instagram).  Create engaging digital content, including videos, photos and graphics, for social media and web platforms. Draft, design, and send mass email communications and e-newsletters to stakeholders, residents, and businesses. Support initiatives and campaigns as directed through marketing, digital communications, and promotional support. Proactively seek marketing assets in order to create graphics, social media posts, flyers, signage, photography, and video. Monitor and report on trends and analytics related to social media engagement via monthly reporting. Research and implement best practices for enhancing digital communications.  Assist with media relations tasks including authoring media materials, fulfilling photo requests, coordinating interviews and video shoots, etc. Learn the City of Fishers' digital software tools to effectively execute tactics including Delivra, Sprout Social, Wordpress, Brandfolder, Canva and others. Provide some on-site event support, including but not limited to, event set up and tear down, social media posting during the event, event photography, and other duties as needed. Can include nights and weekends.  Provide administrative support to the department including, but not limited to, managing the purchasing, ordering, and acceptance of materials; distributing promotional materials; interacting with stakeholders in person or via phone or email as a representative of the City; and preparing and distributing campaign materials.

Minimum Qualifications

Degree with course work in public relations, communication, marketing, journalism, or related field and experience in social media engagement across various platforms, public relations, or equivalent combination of education and experience; 1-3 years work experience in communications, public relations, and marketing is highly preferred; Experience using basic business software such as Microsoft Office, social media scheduling software, email communications software such as Delivra, web content management systems (Wordpress and CivicPlus), as well as project management software such as Microsoft Teams, Smartsheet, and customer relationship management technology. Must be able to quickly adapt to new technologies preferred; Ability to design and properly lay out graphics (Canva or Adobe) preferred;  Ability to create and edit photos and video required;  Must be comfortable on camera and doing voiceover work for social media posts; Valid driver's license, reliable transportation, and ability to be insured to drive a city vehicle required; Strong ability to communicate effectively, both orally and in writing, is essential; Ability to independently plan, organize, and prioritize work as well as work on multiple projects at one time is required; Flexible, self-directed, problem-solver with an attention to detail;  Must be able to occasionally work evenings, weekends, and holidays with advanced notice;  Frequent independent travel throughout the City of Fishers is expected.

Supplemental Information

The person holding this position will typically work within business hours (8:30am - 4:30pm) but at times will be required to work nights, weekends, and holidays as necessary to participate in programs or events. Work is performed in a variety of settings including offices, events, parks, etc.

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