Legal Marketing Technology Coordinator

4 weeks ago

Santa Monica, United States Rufca Recruiting Full time

Senior Marketing Technology Coordinator is needed to join an established California-based law firm. The Senior Marketing Technology Coordinator plans and executes assignments and projects related to Practice Group webinars, our online subscriber-based law firm library, and On-Demand platform as well as designs marketing materials, including digital and print. In addition, this position performs a variety of audit and data quality assurance tasks to ensure accurate and prompt entry and reporting of marketing data. They also interface directly with clients in a customer support role.

Specific Marketing Technology Coordinator duties include:

Designing all marketing materials, including print and digital ads, social media and email marketing graphics, promotional flyers, and client invitations. Design and update Firm marketing templates, including PowerPoint decks and Requests for Proposal (“RFP”) information. Create, design and distribute firm’s client communications, including newsletters and special bulletins. Work with Business Development Manager to update and track advertising opportunities. Assist with RFP response assembly, design, and packaging. Coordinate assigned workshop updates to ensure timely completion and proper formatting of workshop material using Firm style guides. Work with the Firm’s Practice Groups to schedule, coordinate, and execute webinar-based presentations. Coordinate e-commerce programs including monitoring and assessing operational effectiveness and troubleshooting and resolving issues related to system performance. Maintain, update and provide customer service for marketing and training materials, including law firm library, Webinar-On-Demand and Learning Management System (“On-Demand”). General marketing research and administrative support as needed. Assist with Firm annual conference. Moderate and facilitate webinars.

Ideal Marketing Coordinators will have:

Bachelor’s degree in marketing, graphic design, or related field. Two to four years of relevant professional work experience in a professional office setting. Proficient in Microsoft Office, including Word, PowerPoint, Excel, and Access. Proficient with Adobe Creative Cloud – InDesign, Photoshop, and Illustrator. Experience in WordPress, Learning Management System, SCORM. Some travel throughout California for conferences, presentations and training required. Excellent verbal and written communication skills. Excellent sales and customer service skills. Excellent organizational skills and attention to detail.

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