PPC Specialist

Responsibilities

  Create, manage and optimize paid search campaigns for clients across a variety of industries on Google, Bing, and other ad networks Analyze the performance of PPC campaigns and adjust strategies accordingly Track, report, and provide analysis on all performance metrics for paid marketing campaigns, this includes internal and external/competitor strategy analysis Effectively communicate campaign performance to internal team members and clients, as needed Provide actionable insights and analysis of paid search performance Keep up to date with PPC best practices, keyword research tools and industry research

Experience  

Bachelor’s degree Excellent attention to detail  Strong internal and external communication skills A desire to think strategically, proactively and creatively, focusing on innovative and measurable solutions Strong work ethic and a "do whatever it takes to get the job done" attitude to deliver results in a fast-paced environment Exemplary organization and time management skills with the ability to handle several projects simultaneously  Ability to work with Microsoft Excel Ability to work independently and within a team environment

Preferred Experience

1 – 2 years of PPC management experience Google Ads (AdWords) certification Experience with Google Analytics Agency experience Digital marketing experience Experience with CRO or A/B split testing 

Blue Corona Perks & Benefits  

Flexible/remote working opportunities  Quarterly bonus plan  Generous paid time off policy  Health/vision/dental coverage  Health Savings Account with employer contribution  Casual dress code  Company 401(k) matching  Company celebrations and events  Company-branded swag 

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