Media Planner
3 weeks ago
Job Description
The Media Planner is primarily responsible for campaign stewardship of strategic execution across offline and digital media buys. This individual serves as the day-to-day point of contact with agency activation, creative, and operations teams demonstrating an ability to communicate and collaborate cross-functionally. The Media Planner has strong attention to detail, managing multiple projects simultaneously requiring multiple touchpoints and ensuring accuracy from campaign ideation to execution. The Media Planner also has mastery over internal planning tools and the use of budget management in Prisma, with a working knowledge of digital and traditional marketing, marketing terms, advertising partners, and products. This person demonstrates a professional demeanor with the potential to flex into an increasingly client-facing role.
What you'll do:
Principal to the setup and approval of paid media executions Collaborate with agency cross-functional teams in compliance and regulations-driven executions Negotiate independently with publishers and vendors Contribute to media plans and client presentations Daily internal team contact and ongoing tactical contact with clients Exercise operational upkeep of budgeting, buying, and financial systems Adopt a performance marketing mindset using data to inform strategic decisions impacting media and creative outcomes Supports client and agency partner relationships Topline management of client investment contractsQualifications
Minimum of 2 years of cross channel media planning experience is required Passion for performance digital marketing Demonstrated desire to learn, proactiveness and accountability Exhibits strong organizational skills Experienced with Microsoft Excel-
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