Senior Marketing Manager
2 weeks ago
Make your mark at the world's largest HVAC company
Why You’ll Love Working for Daikin:
- We’re a group who operates with a people-centered mindset, believing in the unlimited potential of each employee, with a goal of driving our company to its fullest potential.
- Our goal is to “Perfect the Air”. We do this through cutting edge innovation sustainability efforts while meeting the HVAC needs of thousands of customers - expanding over 160 countries
- Our culture is unrivaled. Daikin operates under 8 Core Values which are embedded into every aspect of our business. It’s through these values that we continuously strive to build a place where everyone can be authentic, feel valued and heard, and have a sense of purpose and belonging.
A Day in the Life:
- Lead a team of marketing professionals that create and execute marketing programs for the organization's solutions portfolio across owned, paid, social and sales and solutions channels
- Oversee content creation, development and execution of messaging across all channels, including editing and authoring original content
- Manage traditional and digital channels including website, sales portal, email, social and digital media, sales collateral and videos
- Develop marketing plans and media strategies in trade publications and industry associations and determine budget priorities and allocation
- Team with Product Marketing leaders to co-create content and campaigns for new product launches
- Oversee all digital marketing activities including all digital properties and paid advertising platforms
- Partner with Events team to create messaging strategy and content for corporate experiences and work closely with Communications team to identify editorial content that will amplify paid, owned and earned media
- Manage external agencies, vendors and internal stakeholders to ensure on time delivery of marketing programs
- Develop a functional and fundamental knowledge of HVAC products, solutions and innovation pipeline to ensure marketing messages align with product and solutions strategy
- Medical/Dental/Vision coverage, PTO, 401K match, support for community involvement and much more
- The ability to make an impact and shape your career with a company that is passionate about growth
- The support of an organization that believes it is vital to include and engage diverse people, perspectives, and ideas to achieve our best
- Bachelor’s degree Marketing, Communications, Social Sciences, or Liberal Arts
- 10 Professional marketing experience
- 7 years demonstrated leadership experience leading individual contributors
- Experience working directly with C-level executives
- Proficiency in the Adobe Creative Suites, (InDesign, Photoshop, Illustrator), MS Office Suite, and other tools of trade
- Experience with traditional and digital marketing with a proven track record for planning and executing B2B marketing programs
- Experience managing large budget annually and month-to-month
#LIRS1
About Us
Building a more sustainable planet. Creating comfortable, healthy spaces for people to connect, live and work. Perfecting the air we share.
Daikin Applied is not just an HVAC company. We're part of a global technology powerhouse that uses Heating, Ventilation and Air Conditioning (HVAC) to transform the world. We're innovators and leaders. Not only as a business, but as individuals.
We invest in our people, and our people invest in our customers and communities. This mutual commitment is the reason for our dynamic growth. So is an inclusive culture that encourages everyone to come to work as their whole selves and come together as a team that welcomes unique ideas, perspectives and backgrounds.
You see, we're not just innovating on the outside. We're innovating on the inside to unlock people's unlimited potential and bring out the diverse and groundbreaking ideas that will help us solve today's most pressing challenges.
That's why Daikin offers more than a job. Here's where you'll be heard, be valued, belong -- and be able to make your mark.
Equal Employment Opportunity:
It is the policy of Daikin Applied to provide equal employment opportunity (EEO) to all persons regardless of race, creed, color, religion, gender, gender identification, sexual orientation, age, national origin, disability, protected veteran status, genetic information, marital status, membership or activity in a local commission, or any other characteristic protected by federal, state or local law.
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