SMERF Market Sales Manager
Found in: Lensa US P 2 C2 - 2 weeks ago
As a member of our hospitality team, the primary responsibility of a Sales Manager is to proactively seek out and secure large group and catering opportunities that have the potential for significant revenue growth. This role requires a proactive approach to identifying and pursuing new business opportunities while also nurturing existing client relationships. This role will play a vital role in driving revenue growth, cultivating customer loyalty, and positioning our company as a preferred choice for large group and catering events. Dedication to proactive sales efforts, exceptional service delivery, and building strong relationships will contribute to the success of the Sales team and the overall growth of the hotel.
- Demonstrates a commitment to PCH's Customer Service Standards and the hotel's Brand Standards, ensuring the operational aspects of booked business align with these standards.
- Displays a customer-centric approach, understanding guests' needs, and providing personalized recommendations for features and services that exceed their expectations, fostering loyalty to PCH.
- Skillfully negotiates hotel services and executes PCH's Group Sales Agreement for each business opportunity, ensuring all terms are clearly defined and agreed upon.
- Collaborates with Event Management and/or Operations to deliver a seamless and exceptional customer experience that surpasses the customer's expectations.
- Engages with off-property sales channels in a coordinated and complementary manner to maximize sales efforts and avoid duplication.
- Proactively identifies, qualifies, and solicits new group/catering business to achieve personal and hotel revenue goals, actively seeking opportunities for growth.
- Maintains a comprehensive understanding of the market, including competitors' strengths and weaknesses, economic trends, supply and demand, and effectively leverages this knowledge to outperform the competition.
- Utilizes strong negotiation skills and creative selling abilities to successfully close business deals and skillfully negotiate contracts that benefit both the hotel and the customer.
- Establishes and nurtures strong relationships with existing and potential customers, engaging in sales calls, entertainment, FAM trips, trade shows, etc., to foster loyalty and generate future bookings.
- Actively engages with the local community to expand the customer base for group/catering sales opportunities, representing the hotel professionally and creating valuable connections.
- Effectively utilizes Marriott Global Source and other eTools, such as eRooming Lists, eProposals, and Passkey, to access valuable resources and information to enhance the sales process.
- Monitors and implements same-day selling procedures to optimize room revenue and effectively manage hotel occupancy levels.
- Conducts site inspections to showcase the hotel's offerings and amenities to potential clients, leaving a positive and lasting impression.
- Ensures accurate and comprehensive contract creation as required for each booking, following established guidelines and protocols.
- Sets a positive example for guest relations, delivering exceptional service and hospitality to all guests encountered during sales-related interactions.
- Provides thorough and effective turnover to Event Management or Customer Service, ensuring a seamless transition from sales to operations.
- Actively seeks feedback from guests to gauge product quality and service levels, effectively addressing and resolving any issues or complaints that arise.
- Attends pre- and post-convention meetings to understand group needs and gain insights into guest satisfaction regarding accommodations, meeting facilities, equipment, food, beverage, and overall experience.
- Reviews meeting planner results to gauge guest satisfaction levels, actively seeking ways to continuously improve service performance and exceed guest expectations.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)
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