Marketing Communications Manager

3 weeks ago


St Louis, United States C Hager & Sons Hinge MFG CO Full time

Duties/Responsibilities: Implement effective application of marketing communications strategies and tactics consistent with brand positioning Manages all aspects of the communication plan including monitoring expenditures and evaluating effectiveness Directs internal and external creative groups and vendors and coordinates the production and implementation of print and electronic communication Manage and coordinate all marketing communication activities including sales collateral, catalog and price book, advertising, and public relations Oversee lead generation activities through trade show participation, social media, and Email marketing Partner with Product Managers to develop and implement communication plans for new and existing products Manage all aspects of website including Product Information Management (PIM) platform, eCommerce, and overall user experience Coordinate with sales team to provide needed sales communications and sales training tools Oversee sample program, distribution marketing materials for sales, and promotional products program Report on key performance metrics of marketing communications programs Handle special projects as requested



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