Digital Marketing Specialist

3 weeks ago


Playa del Rey, United States Plastpro & JM Eagle Full time
  • Research advertising trends.
  • Research competitors' pricing and products.
  • Perform ad copywriting and content creation.
  • Decide on appropriate placement of ads
  • Create and execute email and social media marketing campaigns
  • Administer website and publish/update content
  • Measure digital traffic
  • Monitor social media and Google Analytics
  • Optimize paid advertising campaigns using SEO and other tools
  • Report on the growth and analytics of campaigns to marketing manager
  • Scale campaigns to maximize ROI
  • Monitor project status and budget
  • Brainstorm and implement experiments and conversion tests
  • Perform other job-related duties and special projects assigned by manager.
Requirements
  • Bachelor's degree in a job-related field preferred.
  • Strong understanding of industry trends and ecommerce web tools, understanding of SEO and SEM concepts, and familiarity with Google Apps and Google Analytics required.

Benefits
• Medical and Dental Benefits - substantially company-paid
• Vision insurance
• 401(k) with company match
• Company-paid Pension
• Disability insurance
• Life insurance - company paid
• Flexible spending account
• Paid time off
• Parental leave

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