SEO Specialist
2 weeks ago
Benefits/Perks
Competitive Compensation
Career Growth Opportunities
Job Summary
We are seeking a Search Engine Optimization (SEO) Specialist to join our team. In this role, you will manage SEO and Search Engine Marketing (SEM) activities to increase the company’s rankings on all major search engines. Your responsibilities will include developing content and keyword strategies, tracking and reporting on website analytics, and managing campaigns. The ideal candidate has in-depth experience with website analytics tools and a proven track record as an SEO Specialist.
Responsibilities
Optimize website copy and landing pages for search engine marketing
Identify trends and insights in paid search campaigns to maximize ROI
Implement pay-per-click advertising campaigns
Research, create, and implement effective keywords and optimization strategies
Research, create, and implement link-building strategies
Adhere to campaign budgets
Research competitors
Qualifications
SEMrush working experience and certifications
Ahrefs working experience and academy certifications
Google Analytics working experience and academy certifications
Google Search Console working experience and academy certifications
Bachelor’s degree is preferred
Previous experience as an SEO Specialist or in a similar role
Understanding of Google Analytics and other website analytics tools
Experience creating A/B testing
Familiarity with bid management tools
Strong research skills
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