Influencer & Affiliate Marketing Specialist
Found in: Resume Library US A2 - 1 week ago
Here’s the job: As the Influencer and Affiliate Marketing Specialist, you will develop and execute influencer and affiliate strategies that align with our brand’s goals and drive engagement and growth. You will work closely with cross-functional teams, including marketing, social media, product and sales channels to be able to identify and collaborate with key influencers and affiliates to create impactful campaigns.
The ideal candidate is creative, strategic and understands digital marketing trends and influencer culture.
Responsibilities:
Develop and execute Influencer & Affiliate marketing strategies and creative campaigns
Identify and build relationships with prominent Influencers/Affiliates and thought leaders
Attend relevant events for networking and business purposes
Track and report program efficiency relevant to KPIs
Maintain and nurture VIP affiliate relationships
Research relevant industry experts, competitors, target audience and users
Brainstorm new, creative approaches to influencer and influencer campaigns
Keep abreast of emerging trends, technologies and influencers
Liaising with the marketing team to create and coordinate marketing strategies that work across different channels
Understand that in this role, you are representing our brand, and must be able to create, maintain and develop relationships with respect and uphold our company values at all times.
Requirements
Bachelor's degree in Marketing, communications, PR , or related field preferred.
At least 2 years of previous experience directly managing affiliate/influencer programs
Proven track record in outreach campaign strategies. Knowledge of analytical tools such as GA4, Shopify or BI Tools
In depth knowledge on influencer and affiliate platforms such as Impact, Grin, LTK,Cake among others
Impeccable verbal and written communication skills
Well organized with great time management skills
Outstanding project management skills
Excellent interpersonal and relationship building skills
Networking aptitude
Knowledge of the health industry
Benefits
Annual Bonus
Paid Time Off (PTO);
Company covered health, dental, vision, and life insurance;
5% 401(k) match plus an additional 4%;
Wellness Credit
Employee store credit;
Company sponsored events;
Fun team-building activities.
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