Digital Asset Management

3 weeks ago


Hanover Maryland, United States Live! Casino and Hotel Philadelphia Full time
Overview:
Why We Need Your Talents:

 

Bring your passion, enthusiasm, and entrepreneurial spirit to work on the growing Live brand. We are one of the most successful regional gaming and hospitality companies in the country and need an experienced Digital Asset Management (DAM) Manager to oversee and manage the day-to-day operations of our company's Acquia Content Hub. This part-time role is targeted at 15-20 hours per week and is 100% remote. This role will manage user accounts; upload, enrich, and quality-control assets; and lead best practices for taxonomy, metadata/tagging, and user permissions.

 

Since launching the Content Hub in 2023, we have grown users from 40 to 120 across internal teams and external agencies who produce and consume content. In addition, we expanded our assets from 2,600 to 8,000+. The DAM Manager reports to the VP of Digital Marketing and works closely with corporate and multi-property departments, vendors, and agency partners. To succeed in this role, you should possess a high level of organization and attention to detail, excellent proactive communication skills, and ability to work independently and collaboratively.

Responsibilities:
Where You'll Make an Impact:

Overall

Maintain and promote the enterprise Digital Asset Management System (the “Content Hub”)

Serve as the asset librarian and maintain strict governance on asset organization

Understand end-to-end content operations across the organization to enhance system engagement and collaboration across teams

Execute monthly analytics reports

Maintain product roadmap and project prioritization

Remain up-to-date on industry knowledge of best practices

New User Support

Train all new users both internal and external

Gather feedback from users and develop and update training materials as needed

Maintenance & Ongoing Support

Support all properties on DAM weekly Office Hours

Create and distribute concise, routine communication to inform users of new features and content

Perform routine Content Hub maintenance, including reviewing uploads and expiring assets, auditing metadata, and updating the dashboard

Provide ongoing training for new features and reminders of existing features

Special Projects

Support property as needed

Continue to ferret out assets that belong in Content Hub, upload and tag as appropriate

Work with internal stakeholders on portal use cases, development and maintenance.

Qualifications:
Must-Haves:

Bachelor's degree required with Library Sciences or Marketing degree preferred

3-5 years of experience in systems administration, with a focus on digital marketing or marketing technology

Exceptional attention to detail and project management skills

Experience with governance principles, metadata standards, taxonomy, and rights management; knowledge of DAM platforms a plus (Acquia Widen, Adobe, Salsify or another online CMS)

Familiarity with the content lifecycle from creation to delivery

Working knowledge of change management principles

Excellent written and verbal communication and interpersonal skills with the ability to work collaboratively with cross-functional teams

Must be able to obtain and maintain a valid gaming license as determined by the Maryland State Lottery and Gaming Commission for the position (gaming experience is not required).



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