Director Public Relations, Social Media

3 weeks ago

Lebanon Tennessee, United States Cracker Barrel Old Country Store, Inc. Full time
Overview:
Please note this is a Hybrid role in office (Lebanon, TN)

 

At Cracker Barrel, our mission is Pleasing People. This is evident from the moment you walk through our doors, with the first smile that greets you, from the items in our retail store to the food on the table, we welcome you home

 

This individual is responsible for shaping and executing the overall earned communications strategy, overseeing social media channels, and establishing and maintaining strategic partnerships to elevate the Cracker Barrel brand nationwide.

Responsibility:
1. Public Relations:
a. Develop and implement a comprehensive PR strategy to enhance the Cracker Barrel’s visibility and reputation.
b. Cultivate and maintain relationships with key media outlets, influencers, and industry stakeholders both directly and through management of PR firm.
c. Proactively identify PR opportunities and manage crisis communications when necessary.

2. Social Media Management:
a. Oversee the development and execution of the social media strategy across platforms.
b. Develop reporting programs that tell the positive story of social media’s impact on the brand for distribution to senior leaders in the company.

3. Partnerships and Collaborations:
a. Identify and establish partnerships with relevant influencers, brands, and organizations to drive brand relevancy.
b. Negotiate and manage partnership agreements, ensuring mutually beneficial outcomes.
c. Collaborate with internal teams to create and execute innovative marketing campaigns through partnerships including advertising, PR, social media, retail marketing, and culinary.

4. Brand Messaging:a. Ensure consistent and compelling messaging across all communication channels.
b. Collaborate with internal stakeholders to align PR, social media, and partnership efforts with overall brand strategies and the marketing calendar.

5. Other Duties:
a. Develop your team with an eye toward job satisfaction, growth and advancement.
b. Oversee the evolution of Cracker Barrel’s giving back platform and liase with Cracker Barrel’s ESG consultant.

Qualifications:
Experience and Education
• Bachelor’s degree in related field and 10-12 years experience in corporate communications, public relations and/or media position.
• Some combination of journalism, corporate social responsibility, crisis communications, and reputation management for a consumer brand is preferred.

Knowledge and Skills
• Excellent written and oral communication skills.
• Exposure to social media standards and accepted practices.
• Excellent project management skills.
• Strong computer skills.
• Strong knowledge of working media needs and habit.
• Strong analytical and decision making skills.
• Strong organizational and prioritizing skills.
• Interviewing skills.
• Detail oriented.

 

  • Director Public Relations, Social Media

    3 weeks ago

    Lebanon, United States Cracker Barrel Full time

    Overview: Please note this is a Hybrid role in office (Lebanon, TN) At Cracker Barrel, our mission is Pleasing People. This is evident from the moment you walk through our doors, with the first smile that greets you, from the items in our retail store to the food on the table, we welcome you home! This individual is responsible for shaping and executing the...

  • Director of Marketing and Digital Media

    4 days ago

    Lebanon, United States Informa Connect of Informa PLC Full time

    At Health Connect Partners, our goal is to connect providers and suppliers through educational meetings and conferences. Our mission is to provide the best in healthcare education and networking so providers learn real solutions and suppliers understand their real needs. How do we accomplish this? By bringing providers and suppliers together...

  • Sales and Marketing Manager

    2 weeks ago

    Lebanon, United States Alice Peck Day Memorial Hospital Full time

    **POSITION STANDARDS**- Bachelor’s degree preferred.- - 5-8 yrs of individual sales and marketing experience in the long term services and supports, or real estate sales, or fundraising fields is preferred- - Strong organizational, time-management skills, and project management skills- - Self-directed, driven to succeed, and able to make decisions...

  • Sales and Marketing Manager

    4 days ago

    Lebanon, United States Alice Peck Day Health Systems Full time

    POSITION STANDARDSBachelor's degree preferred.5-8 yrs of individual sales and marketing experience in the long term services and supports, or real estate sales, or fundraising fields is preferredStrong organizational, time-management skills, and project management skillsSelf-directed, driven to succeed, and able to make decisions independentlyComputer...

  • Director of Partnerships

    3 weeks ago

    Tennessee, United States FullBloom Full time

    Description Position at Catapult Learning Director of Partnerships -South Fullbloom is actively seeking a highly skilled and experienced sales professional to join our team as the Director of Partnerships – South (NC, SC, TN, KY) for our Catapult Learning K-12 line of business.Reporting to our Senior Director of School Partnerships, the successful...

  • Director of Digital Marketing and Content

    4 days ago

    Lebanon, United States Informa Connect of Informa PLC Full time

    Director of Digital Marketing and Content Full-time At Health Connect Partners, our goal is to connect providers and suppliers through educational meetings and conferences. Our mission is to provide the best in healthcare education and networking so providers learn real solutions and suppliers understand their real needs. How do we accomplish this? By...

  • AmeriCorps Director

    1 week ago

    Lebanon, United States Central Kentucky Community Action Council, Inc. Full time

    Job DescriptionJob DescriptionJOB PURPOSE: AmeriCorp Director is responsible for the programming and management of the Retired and Senior Volunteer (RSVP) and Senior Companion Programs at Central Kentucky Community Action Council, Inc.RESPONSIBILITIES AND DUTIES:Work cooperatively with Corporation for National & Community Service in program planning and...

  • Director of Digital Marketing and Content

    4 days ago

    Lebanon, United States Informa Group Plc. Full time

    Company Description At Health Connect Partners, our goal is to connect providers and suppliers through educational meetings and conferences. Our mission is to provide the best in healthcare education and networking so providers learn real solutions and suppliers understand their real needs. How do we accomplish this? By bringing providers and suppliers...

  • Director of Digital Marketing and Content

    3 days ago

    Lebanon, United States Informa Connect Full time

    Job DescriptionJob DescriptionCompany DescriptionAt Health Connect Partners, our goal is to connect providers and suppliers through educational meetings and conferences. Our mission is to provide the best in healthcare education and networking so providers learn real solutions and suppliers understand their real needs. How do we accomplish this?By bringing...

  • Director of Digital Marketing and Content

    5 days ago

    Lebanon, United States Informa Group Plc. Full time

    Company Description At Health Connect Partners, our goal is to connect providers and suppliers through educational meetings and conferences. Our mission is to provide the best in healthcare education and networking so providers learn real solutions and suppliers understand their real needs. How do we accomplish this? By bringing providers and suppliers...

  • Graduate Assistant, Special Events

    4 days ago

    Lebanon, United States Cumberland University Full time

    Job Details Level: Entry Job Location: Memorial Hall - , TN Position Type: Graduate Assistant Education Level: Bachelor's Degree Salary Range: Undisclosed Travel Percentage: Negligible Job Shift: Day Job Category: Education Description Position Title: Graduate Assistant, Special Events Supervisors: The Exec. Director of Student Support and...

  • Director of Planned Giving/Trust Services

    4 days ago

    Tennessee, United States It Is Written Full time

    Position Description Adventist Media Center - It Is Written Position Title: Planned Giving & Trust Services Director Internal Title: Department Director Job Classification: Exempt - Regular Full Time Accountable to : Manager/Treasurer Position Summary: The Planned Giving & Trust Services Director is responsible for overseeing the planned giving functions for...

  • Business Development Director

    5 days ago

    Lebanon, United States Encompass Health Full time

    TheBusiness Development Directoris responsible for hospital inpatient and outpatient census in the IRF and/or LTCH and mix through the design and implementation of referral programs and customer service strategies. This position oversees inpatient admission process. The Business Development Director manages, trains and develops hospital-wide Business...

  • Business Development Director

    7 days ago

    Lebanon, United States Encompass Health Full time

    The Business Development Director is responsible for hospital inpatient and outpatient census in the IRF and/or LTCH and mix through the design and implementation of referral programs and customer service strategies. This position oversees inpatient admission process. The Business Development Director manages, trains and develops hospital-wide Business...

  • Associate State Director

    5 days ago

    Tennessee, United States AARP Full time

    OverviewAARP is the nation's largest nonprofit, nonpartisan organization dedicated to empowering people 50 and older to choose how they live as they age. With a nationwide presence, AARP strengthens communities and advocates for what matters most to the more than 100 million Americans 50-plus and their families: health security, financial stability and...

  • Admissions Director

    2 days ago

    Lebanon, United States Lebanon Center - Lebanon, NH Full time

    Benefits*Health, Dental, Vision, Company-paid life insurance, 401K, Paid Time Off*Variable compensation plans*Inclusive workplace with DEI committee. DEI is a part of our company's DNA.*Tuition, Travel, and Wireless Service Discounts*Nursing Student Loan Debt Repayment and Tuition Assistance*Employee Assistance Program to support mental health*Employee...

  • Associate Program Director

    3 days ago

    Lebanon, United States Solutions Community Counseling And Recovery Centers Full time

    Job DescriptionJob DescriptionSolutions Community Counseling and Recovery Centers is looking to add a compassionate member to work out of our Lebanon, OH location. In this role, you will provide clinical and administrative supervision to staff who work with individuals with mental health and/or substance use disorders. Working in a community behavioral...

  • Admissions Director

    3 weeks ago

    Lebanon, United States Lebanon Center - Lebanon Nh Full time

    Benefits*Health, Dental, Vision, Company-paid life insurance, 401K, Paid Time Off*Variable compensation plans*Inclusive workplace with DEI committee. DEI is a part of our company's DNA.*Tuition, Travel, and Wireless Service Discounts*Nursing Student Loan Debt Repayment and Tuition Assistance*Employee Assistance Program to support mental health*Employee...

  • Medical Social Worker-Home Health

    5 days ago

    Lebanon, United States Dartmouth Health Full time

    Overview Medical Social Worker Full Time, Days Why work as a Medical Social Worker at the Visiting Nurse and Hospice for Vermont and New Hampshire? You really get to know your patients and become an integral part of their care team. Your average visit is 45 minutes giving you significant time to provide meaningful therapy. You are provided broad...

  • Medical Social Worker-Home Health

    5 days ago

    Lebanon, United States Dartmouth-Hitchcock Health Full time

    OverviewMedical Social Worker Full Time, Days Why work as a Medical Social Worker at the Visiting Nurse and Hospice for Vermont and New Hampshire? You really get to know your patients and become an integral part of their care team. Your average visit is 45 minutes giving you significant time to provide meaningful therapy. You are provided broad independence...