Community Outreach and Recruiting Coordinator

4 weeks ago


Richardson Texas, United States SGS Full time
Job Description

Develop and implement community outreach plan

Identify and build relationships with different organizations within the community where we can promote our studies

Research and plan events within the community that will allow for face-to-face study promotion to obtain new study participants

Identify marketing assets needed for community outreach plan and work with marketing team to develop assets

Develops and implements marketing content (copy, video/images, flyers, etc.) for general advertising and studies that align to target specific demographics needed by recruiting

Orders promotional items and other marketing materials

Support development and posting of various social media content in line with the strategy and / or actions identified in team meetings in support of all US C&H sites

Increase size of database for identified populations

Establish a “Business Ambassador” program for businesses that can refer panelists to our US sites for participation in studies: Actively build relationships with local businesses to become Business Ambassadors providing the needed training and support

Establish a recruiting process to attract potential panelists from local markets, which includes direct communication with potential panelists to educate them and collect information so they can be entered into our database and contacted when needed

Directly support recruiting efforts for the US sites as needed. This includes but is not limited to: 1, Conducting surveys to the panelist database to identify potential subjects meeting the criteria needed 2. Collecting data as needed and contacting potential subjects for additional information or scheduling as needed

Manages advertising spending in compliance with advertising budgets and marketing tracking spreadsheets

LEADERSHIP/SUPERVISORY RESPONSIBILITIES

Provides guidance and/or leadership to others, including indirect reports, peers, or managers

May provide daily analysis and priorities / direction to recruiters 

JOB COMPLEXITY

Creating unique and engaging content for digital and print marketing, content marketing, video, and social media marketing

Working under considerable pressure at times with the ability to multi-task and deal with multiple demands

Attention to detail is critical

IMPACT OF DECISIONS

Decisions will impact the SGS Cosmetics & Hygiene profile in the US market and will support corporate goals for SGS Cosmetics & Hygiene

Managing multiple projects from concept to completion, on time and on budget

ANALYTICAL THINKING/PROBLEM SOLVING

Ability to apply a creative approach to produce clear, compelling, motivating communications that achieve desired outcomes

Managing the campaigns budget and strategy.

Excellent judgment in determining the appropriateness and content of messages

 


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