Marketing Specialist

3 weeks ago

Sandy Utah, United States Meritage Homes Corporation Full time
Responsibilities:
Meritage Homes is looking for a Marketing Specialist for our Salt Lake City Division. Reporting to the Regional Marketing Director, this person will focus on the implementation of division marketing support and strategic partnership.

 

Responsibilities:

 

Serve as the primary marketing resource for the Regional Marketing Director and for the Division

In conjunction with Regional Marketing Director, strategically plan the annual, quarterly and monthly marketing efforts to include incentive promotions, community marketing and agent outreach

Responsible for the development and execution of all marketing collateral and campaign materials (print and digital); ensure adherence to brand standards

Prepare and present marketing updates and information to sales team and Divisional leaders

Perform ongoing website audits and ensure content is accurate and up-to-date; provide strategic suggestions for marketing positioning and content

Assist with digital marketing initiatives (i.e., create and distribute eblasts and flyers, submit digital media request forms, etc.)

Generate local press releases

Relationship building with local chambers, bases, etc.

Coordinate the planning and execution of all consumer and agent events

Participate in planning and execution of sales team meetings and events as well as Divisional office events with local team

Monitor local budget for project marketing, model furniture and monthly advertising

Work with community teams to develop specific marketing tactics to maximize Realtor participation and conversion

Drive the new community opening process (planning, execution, follow-up)

Take a leadership role in certain new community marketing activities including site visits, activity planning, coordinating vendors for installations, model photography

Support divisional, regional and national marketing initiatives including special projects as requested

Participate in key meetings as directed by the Regional Marketing Director; assume responsibility for assigned action items and proactively provide progress updates through completion

 

 

Qualifications:
Bachelor's degree in Marketing or related field

3+ years of relevant work experience, preferably in homebuilding or real estate, agency experience is a plus

Excellent written, verbal and interpersonal communication skills with strong attention to detail; ability to write creative and strategic copy with focus on community demographics, edit and proofread materials for grammar and content. 

Advanced computer skills with proficiency in MS Office applications (Word, Excel, PowerPoint, Publisher), eblast systems, photo editing, website management; Adobe Creative Suite applications a plus

Highly organized and flexible with the ability to prioritize multiple projects and meet deadlines, often with frequent interruptions and changing circumstances, in a high-volume, fast-paced work environment

Strong team player with the ability to work well within cross-functional teams

Flexibility to attend some evening and weekend events as needed 

 

Overview:
Are you looking for an incredible career opportunity? Then Meritage Homes is the place for you  From the homes we build to the careers we offer, we believe in quality.   Meritage Homes is the ENERGY STAR® Partner of The Year in Sustained Excellence for being a leader in protecting the environment and advancing energy efficiency in homebuilding. We are looking for candidates who are excited about furthering their careers, as well as being a part of an organization that helps people live happier, healthier lives.  With over 100,000 homes built, Meritage Homes is looking for professionals who are self-starters and want to help our organization grow by providing new and innovative ideas. 

 

When joining Meritage Homes, you and your career can benefit in several ways, including:

A work environment that encourages creativity and innovative ideas from every level

An organization that lives by its core values everyday

Team atmosphere where every individual is considered a vital asset

State of the art technology to provide an optimal working environment

A competitive pay structure

Strong benefits

Flexibility in work-life integration

Team-oriented environment where all individuals play an integral role in the company

Opportunity to further your career in a growing national organization

Maintain a competitive drive to be the best

#earlycareer

#LI-KW

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