Principal Product Marketing Manager

Principal Product Marketing ManagerWe are an early-stage startup revolutionizing product-led email marketing for SaaS companies. By leveraging AI and product usage data, our platform delivers highly personalized communications that drive customer retention, loyalty, and revenue growth. Backed by a top-tier venture firm, we are a small but ambitious team building the future of intelligent marketing automation.Why Join Us?Joining us means becoming part of a high-profile startup at the ground floor, where your contributions will directly shape the product and future of our company. With substantial upside potential, this is a unique opportunity to play a pivotal role in defining our go-to-market strategy and product positioning in a fast-growing industry.Our founding team brings a wealth of experience in SaaS, marketing automation, and venture capital, having successfully built and scaled companies that have been acquired by major industry leaders. We're on a mission to build something groundbreaking, and we're looking for a passionate, entrepreneurial-minded marketing leader to help us achieve it.About the RoleWe are looking for a Principal Product Marketing Manager to be our first marketing hire and a key player in our go-to-market efforts. Reporting directly to the CEO, you will own product messaging, influence the product roadmap, and execute successful product launches. If you're customer-obsessed, thrive in a fast-paced environment, and are eager to make a lasting impact, this is the role for you.ResponsibilitiesDevelop and execute go-to-market strategies, including product positioning, messaging, and distribution.Act as the voice of the customer by conducting market research and gathering insights to inform the product roadmap.Conceptualize, develop, and implement innovative marketing campaigns in collaboration with the CEO.Manage SEO, content strategy, digital advertising, social media, and other growth initiatives.Build and maintain strong relationships with external partners and oversee their contributions.Establish key performance indicators (KPIs) for marketing success and drive continuous improvement.As the company grows, build and lead a high-performing product marketing team.Skills & Qualifications8+ years of marketing experience, with a strong emphasis on product marketing.Proven track record in developing go-to-market strategies for B2B SaaS products.Experience building, executing, and scaling cross-functional marketing programs.Strong leadership and team management abilities.Entrepreneurial mindset - ability to think outside the box and bring innovative ideas to the table.Self-motivated and able to work independently in a remote environment.Excellent communication skills, with the ability to work closely with leadership and cross-functional teams.Bonus: Formal training in Product Marketing (e.g., Pragmatic Institute certification) or experience in growth hacking.What We OfferRemote-First Culture - Enjoy a flexible work environment from anywhere.Unlimited Paid Time Off - Prioritize your well-being with flexible vacation time.Competitive Compensation - Attractive salary and equity participation.Healthcare Benefits - Comprehensive medical, dental, and vision coverage.Parental Leave - Generous paid leave for new parents.Company Retreats & Home Office Setup - Regular team retreats and top-tier Apple equipment to support your work.Our CultureWe are a kind, hardworking team passionate about solving big challenges. We value extreme ownership, flexibility, and autonomy while maintaining a strong commitment to work-life balance. Most importantly, we believe in having fun and fostering a positive, collaborative environment where great ideas thrive.If you're excited about shaping the future of intelligent marketing automation, we'd love to hear from youEmployment Type: Full-TimeSalary: $ 68,000.00 179,000.00 Per Year