Analyst Relations Manager

Netchannels is looking to hire a full-time Industry Analyst Relations Manager for a high-tech client. This role supports go-to-market initiatives and channel partners. This is a long-term, on-going engagement. Experience in the High-Tech industry is required. This position does not have to be based in California.

NOTE: This is NOT a business analyst, data analyst, or financial analyst role.

Description:

The analyst relations team is responsible for setting and executing the strategy to ensure that large and boutique analyst firms understand the client's capabilities and accurately represent them to the market and their end users. Tier 1 analyst firms are Gartner, Forrester, and IDC.

Job Overview

Maintain positive, ongoing relationships with industry analysts across a variety of firms in support of the company's goals and objectives. This person will be responsible for sharing information, fostering relationships, gathering market insights, and shaping perceptions among the community of the client's key industry analysts.

Specific Responsibilities:

This role supports analyst relations for go-to-market initiatives and channel partners. The successful candidate will execute the Analyst Relations strategy and support the Director of AR. This involves conducting outreach to targeted analysts and key influencers with a focus on educating analysts, AR program management, and amplifying successful outcomes.

• Build strong relationships with influential analysts and executive spokespeople
• Serve as an internal resource to share marketplace insights regarding competitors, market trends and new technologies
• Review, summarize and track relevant research for internal stakeholders
• Work with Product Marketing to deliver quality and compelling information to the industry analyst community through an ongoing cadence of analyst briefings, inquiries and other engagements
• Prepare, write and edit analyst presentations and Briefing docs
• Facilitate analyst briefings, inquiries and engagements such as consulting days or analyst visits
• Create and maintain a research and engagement calendar.
• Secure analyst quotes for press releases, blogs and other marketing materials
• Participate in and coordinate analyst interactions at conferences and other trade events

Qualifications:

• Experience in High-Technology is a must
• Flexibility - the ability to deliver both strategic AR (analysis, summaries, attend analyst interactions) as well as administer operational AR responsibilities (events, reporting, programmatic management for stakeholders)
• AR experience - prior knowledge of analyst landscape (can identify who are the key influencers and analysts are, or the ability to get up to speed quickly on who they are so they can confidently brief executives verbally and in writing)
• Judgment and executive presence - this individual will be asked to write scale outreach communications, host analyst community calls, and prep customers for attendance at calls or events. They will also interface with senior executives in our sales organization.
• Thrives in ambiguity – High tech moves particularly fast, and decisions are made quickly. This individual should be energized by change (not discouraged).
• Solid industry analyst relationships and a few references from top firms
• Excellent oral and written communications skills, with a knack for tying product and company developments to larger industry trends and research

At Netchannels, we value differences. We believe that success is achieved by pulling together all talents from all sources. We also believe that each and every single one of us can change the World. We're dedicated to matching our talents with the best opportunity for them and for our clients. This role can be from anywhere in the USA.

Netchannels is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you have a disability or special need that requires accommodation, please let us know.

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