brand activation manager

Put your talents on display with one of Florida's top beer distributors. Gold Coast Eagle Distributing is a leading beer distributor in Florida and distributes products from suppliers including Anheuser-Busch, Corona/Modelo, Big Top, Sweetwater, Essentia water, and Prime energy drinks just to name a few. Our mission is to be the "First Choice" distributor for our Employees, Customers, and Suppliers as the variety leader in the beverage industry.

We offer outstanding benefits, opportunities for leadership and growth, and a top-tier safety record. We are looking for a self-motivated, reliable, customer-focused team member who is willing to work and succeed with us. Our ideal candidate can work in all types of conditions and enjoys a fast-paced work environment while offering excellent customer service. Above all, we operate as a team, and our coworkers enjoy coming to work every day ready to help each other. We invest in our employees because our most important asset is our People.

Benefits

Medical Benefits: Company-paid for employee (spouse and family cover available for a weekly premium)

• Medical, Dental, and Vision Insurance - eligible after 90 days
• Long term & short-term disability - eligible after 1 year
• Life insurance - eligible after 1 year
• Buy up plans and Ancillary Benefits - available for weekly premium

401K: Company-paid 3%-5% of your earnings after 1st year of employment (no matching requirement)

Paid Vacation Time:

• 0-1 year - earn 1 day of vacation time after each quarter of employment (total of 3 vacation days in 1st year)
• After 1 year - 5 days
• After 2 years - 10 days
• After 6 years - 15 days
• After 15 years - 20 days

Child Care Assistance

• Receive $300 per month per child towards your chosen licensed child care provider

• Ages 0-5 (infant through pre-kindergarten)

• Payment made directly to licensed child care provider to reduce your month tuition fee

The On-Premise Brand Ambassador is responsible for building and maintaining strong relationships within assigned on-premise accounts such as bars, restaurants, and entertainment venues. This dynamic, field-based sales role will place high emphasis on increasing product availability in both draft and package format, driving sales, increasing brand visibility, and enhancing consumer loyalty for the Constellation Beer portfolio. Role requires a passion for beer, exceptional communication skills, and the ability to activate brands through education,

promotion, and partnership.

This individual will report directly to the VP Sales and Sales Director.

Sales and Account Management

• Develop and manage relationships with key on-premise accounts within the assigned

territory. Individuals will be viewed as a local brand ambassador promoting the development of the Constellation beer portfolio.

• Achieve sales targets and distribution goals by executing sales initiatives, securing new

placements in both package and draft format, and increasing volume at existing accounts.

• Conduct regular account visits to ensure proper product placement, stock rotation, and point-of-sale (POS) material execution.

• Identify and pursue new business opportunities to expand the brands market presence among on-premise accounts.

• Ensures overarching on-premise strategies and key sales priorities are executed at the highest levels across assigned accounts.

• Must be a self-starter with the ability to successfully work and achieve goals with a minimum amount of direction. Must possess strong planning, prioritization, and execution skills to help manage business priorities across a range of projects.

• Requires ability to build strong relationships, initiate action, and adjust to change are key attributes of this role. Effective communication skills and ability to influence at all levels,internal or external to the company.

Brand Building and Activation

• Plan and execute on-premise events, samplings, staff trainings, and promotions to drive brand awareness and trial.

• Educate account staff and consumers on Constellation's products, features and benefits, and unique selling points.

• Conduct samplings at events, retail accounts, and more. Use word-of-mouth marketing

techniques, like referring CBI and our products to consumers, friends, and family.

• Activate key marketing programs and brand activation as directed by leadership.
• Secure distribution for new innovation priorities and develop and execute support plans to drive trial, awareness, and gain consumer feedback.

Market Intelligence and Reporting

• Monitor competitive activity, market trends, and consumer preferences within on-premise accounts and report findings with frequency to sales leadership.

• Provide regular recaps and reporting on sales activities, account and consumer feedback, and event outcomes.

• Collaborate with local sales teams and distributor partners to ensure alignment of sales goals and execution standards across assigned accounts.

Administrative and Team Support

• Maintain accurate records effectively recapping sales calls, account activity, activation

feedback, expenses, and market activity.

• Participate in team meetings, training sessions, and distributor work-withs to enhance

alignment and market execution.

• Represent Constellation at local industry events, festivals, promotions, and trade shows as needed.

Performs additional duties and responsibilities as required.

• Schedule to be discussed with the manager. Must be able to work a flexible schedule including evenings and weekends.

Required License: Valid Class E FL license and ability to maintain $100,000/$300,000 private passenger auto insurance with designated business usage

Pay: Salary + Pay for Performance (PFP) + Supplier Incentive

• Approximately 1 year of proven results-oriented experience in outside sales or within the food & beverage industry preferred.

• Must be at least 21 years or age.

• Must be able to work a flexible schedule including evenings and weekends.

• Exceptional interpersonal skills and the desire to be a passionate brand ambassador.

• Computer literacy with the ability to use Google Suites software applications and willingness to VIP learn beverage software.

• Ability to utilize business information reporting and sales reporting tools.

• Occasional travel for meetings and trainings, and regular travel in the market to service

accounts and distributors. Must be able to travel via plane/train as needed.

• Must be a self-starter with the ability to successfully work and achieve goals with a minimum amount of direction. Must possess strong planning, prioritization, and execution skills to help manage business priorities across a range of projects.

• Requires ability to build strong relationships, initiate action, and adjust to change are key attributes of this role. Effective communication skills and ability to influence at all levels,internal or external to the company.

We provide comprehensive training, including:

• Brew U
• Human Resources & Management Courses
• Sales development & employee training programs
• Ongoing upgrades and professional development related to the role

• Competitive salary + performance-based incentives
• Career growth in a high-performance sales organization
• Strong team culture with industry-leading training and support
• Opportunity to represent the world's top beer brands