Public Relations Assistant

1 week ago

New York, New York, United States Bernard Nickels & Associates Full time $52,000 - $104,000 per year

Public Relations Assistant (Hybrid – New York City)

Pay Rate:
$25/hr

Duration:
Through 12/31/2025 (with the intention to extend through 2026, pending budget approval)

Experience Level:
1–2 years

Location:
Hybrid, 3 days per week onsite in NYC

Resume Requirement:
PDF only, maximum 2 pages

About the Role

The
Public Relations Assistant
will provide essential day-to-day support to the U.S.-based Public Relations team, assisting with PR campaigns, influencer activations, event logistics, and media tracking across multiple brands. This individual will play a key role in helping execute PR strategies, track campaign performance, coordinate product shipments, manage invoices, and ensure smooth collaboration with internal teams and external partners.

This role reports to the
Americas PR Managers
and works closely with other members of the PR team across North America and LATAM.

The goal for this role is
quality over quantity
— we're seeking candidates with a strong understanding of
luxury fashion communications
, ideally from a
top agency or in-house fashion PR team.

Key Responsibilities

  • Support the day-to-day execution and recap of PR and influencer campaigns.
  • Reconcile and process invoices; assist with finance tracking and budget management.
  • Oversee product inventory, shipments, and logistics related to media and influencer seeding.
  • Schedule meetings, prepare materials, and capture detailed meeting notes.
  • Create and review comprehensive Excel trackers and PowerPoint presentations.
  • Assist in developing brand-specific PR plans and support their implementation in local markets.
  • Ensure accurate press and social coverage tracking using
    DMR
    and
    Companion
    .
  • Contribute to the development of PR materials such as press releases, media alerts, and talking points.
  • Liaise with agency partners across
    North America and LATAM
    , managing asset distribution and gathering campaign recaps.
  • Provide general administrative and operational support to PR team members as needed.

Qualifications

  • Bachelor's degree
    in Public Relations, Marketing, Communications, Media, or Business.
  • 1–2 years
    of PR experience, preferably in
    fashion, accessories, or luxury
    industries.
  • Prior
    agency or in-house
    PR experience strongly preferred.
  • Excellent written, verbal, and interpersonal communication skills.
  • Proficiency in
    Microsoft Word, Excel, PowerPoint, and Outlook.
  • Highly organized, detail-oriented, and able to manage multiple projects simultaneously.
  • Strong initiative and a proactive, solution-oriented mindset.
  • Ability to work both independently and collaboratively in a fast-paced environment.
  • Interest in PR, media, and influencer landscapes.

Preferred Experience

  • Exposure to
    luxury fashion communications
    through agencies such as:
  • KCD Worldwide
  • PR Consulting
  • Karla Otto
  • DLX
  • The Lede
  • Experience using
    DMR
    ,
    CreatorIQ
    , or similar tracking and influencer management platforms.

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