Upstate New York Market Manager

JOB TITLE: Upstate New York Market Manager- Buffalo/Rochester/Syracuse/Albany

DEPARTMENT: Sales

GRADE: Salary/Exempt

Range: $75,000-$85,000

Upstate New York Market Manager –position is a Sales Management role responsible for delivering volume and accounts sold goals in assigned markets. The position requires the ability to sell independently and with the distributor sales reps in the market. Buffalo/Rochester based is preferred. The Market Manager is responsible for the following:

Essential Responsibilities:

• Build relationships with assigned on premise, off-premise and chain accounts in the Upstate New York area
• Sell-in product distribution in the assigned account listSell-in sampling promotions to assigned accounts and leverage them into orders
• Train and educate the staff in each assigned account
• Merchandise assigned accounts with POS
• Secure distribution, drink features and account drink menus
• Take advantage of local PR opportunities in liaison with brand owners
• 90% of time will be spent in the market gaining new distribution, displays, drink features, developing relationships with accounts, etc..
• Ride with distributor reps on a regular basis to train and motivate them
• Actively participate in brand promotions, tastings and events, which often occur in the evenings or on weekends, at least once per week
• Report on depletions and accounts sold on a weekly basis while providing weekly reporting on account calls
• Provide monthly market and competitive brand reports to supervisor to include key success stories, competitive activities, market trends, distributor feedback and key lessons learned
• Maintain calendar of market activities and promotions
• Complete special projects, as needed, such as pricing, distribution or menu surveys
• Living in Buffalo/Rochester area is preferred

Position Skillset Requirements:

• Prior beverage alcohol sales experience is a must have for this position
• Strong knowledge of the local market knowledge
• Existing relationships with key accounts
• Ability to work independently and to plan their own time and activities
• Comfortable working on a high-performance, fast paced entrepreneurial team
• Detailed oriented, highly organized with ability to prioritize and manage multiple tasks
• Willingness to work full-time, non-traditional hours
• Desire to completely immerse in a product category to become a brand expert
• Must be customer driven and consumer focused
• Must be comfortable with cold calling on accounts to sell in distribution and programming
• Past experience working with a distributor/sales division in the market
• Strong interpersonal skills to influence and partner with customers and co-workers
• Excellent written and verbal presentation skills
• Demonstrated computer proficiency with Excel, PowerPoint, Word, Outlook and web-based reporting tools
• Experience utilizing social media tools such as Facebook, Twitter & Instagram
• Ability to always conduct oneself in an ethical and professional manner
• Clean driving record. Must be able to provide own transportation.
• Strong sales acumen and drive to generate sales from multiple sources
• The ability to work well under pressure and independently
• The ability to provide top quality service and customer experiences
• Organizational skills; and ability to manage multiple tasks in a timely and professional manner; proven ability to meet or beat deadlines
• Creative thinking and knowledge of how to gain loyalty from multiple sources

Physical Requirements:

• Must regularly lift and/or move up to 40 pounds
• Frequently required to use hands and fingers to type

For more company information, please visit

What We Offer:

• Comprehensive health, dental, and vision insurance
• 401(k) with company match
• Paid time off, holidays, and wellness programs

About Tilray BrandsTilray Brands Inc. is a leading global cannabis-lifestyle and consumer packaged goods company with operations in the United States, Canada, Europe and Australia that is changing people's lives for the better – one person at a time – by inspiring and empowering the worldwide community to live their very best life by providing them with products that meet the needs of their mind, body, and soul and invoke a sense of wellbeing. Tilray is a pioneer in cannabis research, cultivation, and distribution supporting over 20 brands in over 20 countries and has recently evolved to become the 5th largest craft beer business in the U.S, through recent expansion, both organically and through acquisitions. Tilray is a global company with over 2000 employees and is traded on the NASDAQ. Breckenridge / Tilray welcomes applications from all qualified individuals and is committed to employment equity and diversity in the workplace.Accommodations are available for applicants with disabilities throughout the recruitment process. If you require accommodations for interviews or other meetings, please advise when submitting your application.Please note that Breckenridge / Tilray does not authorize, engage, or sponsor any consultants, agencies or organizations that seek certain personal or financial information from you (e.g. passwords, login ids, credit card information). High Park does not charge any application, processing or onboarding fee at any stage of the recruitment or hiring process. When replying to emails, please ensure the sender name and email address match exactly. Please also ensure the Reply-To address matches the sending address exactly.If you are concerned about the authenticity of an email, letter, or call purportedly from, for, or on behalf of High Park, please send an email inquiry to