Communications Specialist

Position Information

Position Title

Communications Specialist

UIW Mission

University of the Incarnate Word is a Catholic institution that welcomes to its community persons of diverse backgrounds, in the belief that their respectful interaction advances the discovery of truth, mutual understanding, self-realization, and the common good.

Position Summary

The Communications Specialist is responsible for assisting in the creation and execution of admissions marketing communication in multiple formats to target prospective students during each phase of the admissions cycle. This position contributes through individual and collaborative work to innovate and complete projects. The Communications Specialist reports to the Assistant Director of Digital Strategy and Marketing.

Benefits

UIW has been identified year after year as one of the nation's Great Colleges to Work For based on employee feedback. UIW offers an outstanding benefits package for full-time employees that includes medical, dental, vision, flexible spending accounts, numerous paid holidays, vacation and sick leave. Tuition benefits include UIW tuition waivers, tuition exchange programs and Brainpower Connection discounts for employees and dependents. Retirement benefits include 403b retirement plans with a 7% employer match, plus a retirement health solution. We also offer employer-paid Life/AD&D, long-term disability, pet insurance, an Employee Assistance Program (EAP), wellness programs, employee discount program, Public Service Loan Forgiveness (PSLF) eligibility and more Please refer to the Human Resources webpagefor additional details on our benefits and eligibility.

Job Duties

Job Duty Name

Write/Edit Content

Description of Job Duties

• Write and edit messaging in multiple formats: digital, video, print, email, social media and text communications, aimed at prospective students and other related audiences.
• Coordinate publication design and production with vendor partner, the DSM team and the Assistant Director.
• Work with university staff to create specific recruitment materials.
• Coordinate with the Admissions team to provide event-specific supplemental publications and assets.

Job Duty Name

Graphics

Description of Job Duties

• Create and utilize digital and print graphics in admissions marketing to enhance messaging, and present the university brand to solicit admissions options.
• Adhere to web accessibility best practices in digital presentation.
• Develop and implement branded print and digital design materials for web graphics, emails, social media content and print publications.

Job Duty Name

Website and Communication Support

Description of Job Duties

• Review Admissions website content and UIW community-submitted updates to ensure content is accurate and current while incorporating best practices.
• Review UIW website content and update to established style standards.
• Assist in the review and performance monitoring of the chatbot and AI-tool content.
• Create and assist UIW staff with executing text messaging.
• Perform other communication-related duties as assigned.

Job Duty Name

Social Media

Description of Job Duties

• Create and post engaging social media content on assigned topics.
• Review and incorporate social media trends across UIW admissions accounts.

Job Duty Name

Collaboration

Description of Job Duties

• Collaborate with UIW administrative offices to reinforce the UIW brand through admissions content and materials.
• Engage with third-party vendors, online aggregators, and partners to keep paid and organic messaging/listings accurate.

Qualifications

Knowledge Skills and Abilities

• Proficient graphics skills withInDesign, Photoshop, and/or Illustrator;
• Excellent oral and written communication skills;
• Demonstrated strong writing and editing skills;
• Strong ability to organize, manage and meet goals/project deliverables using innovative concepts with a detail-oriented work style;
• Ability to effectively meet short deadlines and thrive in a fast-paced environment;
• Proficient skills in creating and managing engaging social media content across multiple platforms;
• Ability to work both independently and as part of a team with internal stakeholders;
• Ability to work effectively with individuals from diverse communities and cultures;
• Employee shall adhere to all applicable rules and regulations of the University, the Conference, and the NCAA.

Required Education

Bachelor's Degree from an accredited university.

Required Work Experience

One (1) year of professional or graduate assistant experience in a communications/ marketing position developing and executing promotional materials.

Preferred Qualifications

• Bachelor's Degree in Communications, Marketing, or Photography.
• Higher education experience in this field.
• Experience with video and photo editing.
• Experience with Salesforce Marketing Cloud or other email vendors.
• Experience with Content Management Systems (CMS) and functional HTML.
• Stronggraphics skills withInDesign, Photoshop, and Illustrator.

Required Certifications, Licenses or Registrations

None specified.

Work Hours

Typically Mon-Fri 8am – 5pm with occasional extended hours required to meet departmental goals and support special events.

Physical Demands

• Ability to lift/carry up to 20lbs of marketing materials.
• Ability to push/pull equipment carts with materials weighing up to 40lbs.
• Ability to actively engage in assigned events for extended periods of time.
• Ability to regularly move about campus and event venues to create marketing content.

Posting Details

Posting Number

AS2193PO

Number of Vacancies

1

Job Type

Full Time

Job Category

Staff (non-exempt)

Desired Start Date

12/01/2025

Position End Date (if temporary)

Reports to

Assistant Director of Digital Strategy & Marketing

Salary

$41,616 Annualized

Open Date

11/03/2025

Close Date

Open Until Filled

Yes

Special Instructions to Applicant

N/A.

EOE

UIW is committed to a policy of equal opportunity in employment, without regard to race, color, sex, sexual orientation, citizenship status, national origin, age, marital status, disability, genetic information, gender identity or expression, veteran status, pregnancy, and religion (except in limited circumstances when religious preference is both permitted by law and deemed appropriate as a matter of University policy).

Title IX

This position is considered a "Responsible Employee" under Title IX federal regulations and "Mandatory Reporter" under Texas state law and the UIW Sexual Misconduct Policy. As a Mandatory Reporter, this position requires you as the employee to promptly report any incident that you witness or receive information about Title IX violations. These reporting responsibilities are set out in the UIW Sexual Misconduct Policy.